Andy Hardy's Butt

[PalJoey]

Posted: 1/7/05 at 4:07pm

I know that got a LOT of people's attention, but it's the original Andy Hardy's butt...

===

Butt out: Fox nixes Super Bowl backside ad
By Ann Oldenburg, USA TODAY

A year after Janet Jackson's breast brought a crackdown on indecency, Fox
has rejected an ad for the Super Bowl offering a rare view of another celeb:
Mickey Rooney's backside.

In the spot for Airborne, a natural cold remedy, the 84-year-old star of
such 1940s staples as National Velvet and the Andy Hardy films is in a sauna
when someone behind him coughs. He overreacts, jumps up, screams and heads
for the door. In his rush, his towel drops, baring his buns for about two
seconds.

"Our standards department reviewed the ad and it was deemed inappropriate
for broadcast," says Lou d'Ermilio, spokesman for Fox Sports.

It is, after all, nudity.

But Rider McDowell, co-owner of Airborne, says it's not exactly titillating
stuff. "There's nothing sexual about the ad," McDowell says. "It's
tantamount to showing a baby's bottom."

Rooney, who was planning a Super Bowl party, says in a statement he's angry.
He wanted to be the butt of this joke: "What we're selling here is something
I really believe in, which is an awareness of the germs we're all exposed
to. There's nothing sensual about the brief exposure of my backside, and
it's not gratuitous. ... It's a fun spot, and the public deserves to see
it."

McDowell says he has been in talks with Fox since August about the 15-second
spot, for which he planned to pay $1.2 million, 10% of the Carmel,
Calif.-based company's annual ad budget. "We're disappointed and angry,"
says McDowell, 42. And while he admits that he hoped to create "buzz,"
McDowell thinks Fox is being "overzealous in their policing of the
airwaves."

David Rice, McDowell's lawyer, sent a letter Monday to the Federal
Communications Commission, arguing the ad is "amusing and entirely
appropriate for broadcast" and urging the commission to issue an order
directing Fox to broadcast it.

An FCC spokeswoman said Thursday that the commission would never make such
an order. The agency responds to complaints after material airs.

[Gothampc]

Posted: 1/7/05 at 4:12pm

McDowell should stop being stupid. Fox is known for their conservative approach and has the right to accept or decline any advertisement they want. If people don't like Fox's policies, then boycott them. What's next for McDowell? Trying to run alcohol ads on Christian Broadcasting Network?

[Rathnait62]

Posted: 1/7/05 at 4:15pm

Who the hell wants to see Mickey Rooney's butt???

[Bobby457]

Posted: 1/7/05 at 4:26pm

I'll second that Rath!

Posted: 1/7/05 at 4:26pm

I wouldn't want to see that raisins butt. Pink Champagne to all .

[AndyHardy]

Posted: 1/7/05 at 4:28pm

Rath - Perhaps Mickey Rooney's butt circa 1939.

First: Whew -- PJ you scared me there.

Second: Is this the same Fox network who thrust such lewd sitcoms in the face of the American public since it's inception, distinguished itself as the network that dared be tawdry (Married With Children, Melrose Place, etc.), and has continued to chose a cheap dirty laugh over class?

Mickey' Rooney's *ss belongs on Fox. I'm surprised its not the networks logo!

[broadwayguy2]

Posted: 1/7/05 at 4:35pm

yes.. 1939 perhaps.. 2005.... i don't wanna go blind.

[Dextrous Existence]

Posted: 1/7/05 at 4:39pm

There was a Wizard of Oz/Judy Garland special on tv a while ago and there was a clip of Mickey, in 1938, dancing around a pool with nothing but a speedo on. (He was actually quite built.)

Good God, if I ever saw that happen today...

Posted: 1/7/05 at 4:41pm

It seems a little disingenuous on their part, though. Obviously they're trying to push some envelope - if it's not necessary, why show it. Someone just wanted all the free publicity - and they should probably get a raise.

[buddha2]

Posted: 1/7/05 at 5:02pm

personally I think there should be a lot more butt on TV

[Rathnait62]

Posted: 1/7/05 at 5:03pm

And violins. There aren't enough violins on TV, I say.

[The Grovers Corners Yenta]

Posted: 1/7/05 at 6:35pm

If the price was right, I would bare my butt in a commercial for two minutes.

[buddha2]

Posted: 1/7/05 at 6:40pm

butter

[Jon]

Posted: 1/7/05 at 9:30pm

Or for the pedophiles, see the film version of A MIDSUMMER NIGHTS DREAM, in which a pubescent Rooney plays Puck, wearing little more than a loincloth.

Also a great performance by Jimmy Cagney as Bottom.

[wildcat]

Posted: 1/7/05 at 10:08pm

And there was so much history attached to that butt: Ava Gardner, Norma Shearer...

[wildcat]

Posted: 1/8/05 at 8:57am

I'm sorry, I just had to move this thread because for the past two hours it's been sitting over a topic called "People Eating".

[cturtle]

Posted: 1/8/05 at 9:47am

why not just MERGE the two threads?

[MasterLcZ]

Posted: 1/8/05 at 12:43pm

Rent THOROGHBREDS DON'T CRY, a forgotten Mickey-Judy film from 1937 (or 1938, forgot which)

Fast foward to the scene of Ronald Sinclair riding a horse, with Mickey sitting behind him.

Ronnies tight little butt is right up against Mickey's crotch.

The horse is rockin', and Mickey keeps pumpin'.

Last time this was screened at the late-lamented Regency theatre, the audience was SCREAMING.

[MaTakeALookAtMe]

Posted: 1/8/05 at 5:19pm

I'm not excited about seeing an old saggy ass, but admit it: This commercial would have been funny and everybody would've been talking about it.

Did anyone see the movie Waking Ned Devine? Sure seeing the old guy's naked ass was disturbing, but it was also hilarious.

[AndyHardy]

Posted: 1/8/05 at 6:48pm

MasterLcz - I know the scene you are refering to. It's pretty wild.

How about the scene where Mickey is trying to get Ronald Sinclair's pants off so that he can give him an alcohol rub -- while Judy Garland (!) is singing in the hallway and trying to break into the room. Now there's a scene waiting to be deconstructed in some film history class. :)