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Is Monday Night Football worth 1.1 billion dollars per year?

Is Monday Night Football worth 1.1 billion dollars per year?

touchmeinthemorning
#0Is Monday Night Football worth 1.1 billion dollars per year?
Posted: 12/27/05 at 2:32pm

ESPN is paying 1.1 billion/year.

I can't imagine how ESPN makes up that investment.


"Fundamentalism means never having to say 'I'm wrong.'" -- unknown
Updated On: 12/27/05 at 02:32 PM

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midtowngym
#1re: Is Monday Night Football worth 1.1 billion dollars per year?
Posted: 12/27/05 at 2:48pm

Now, what would a bunch of theater queens, junior high school Idina fans and one ornery lesbian know about that?


'The Devil be hitting me!'--Whitney Houston

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papalovesmambo
#2re: is monday night football worth 1.1 billion dollars per year?
Posted: 12/27/05 at 2:58pm

it's generating about $23 mil in advertising right now and ya have to figure that'll go down some because with espn it won't be reaching as wide an audience. they'll make up for that by charging more because espn reaches the coveted 18-34 demographic but also in increases to cable suppliers. plus it gives them leverage to force their other channels on providers. i personally can't wait for espn espanol to be available on a wider basis. it's huge, but it makes sense for them in the long run to have the property as i bet they're wagering on more providers being pressured by their users to include espn so they can watch mnf. then espn says, sure, but ya gotta take these ones too and the ad revenue they generate in these new markets.


r.i.p. marco, my guardian angel.

...global warming can manifest itself as heat, cool, precipitation, storms, drought, wind, or any other phenomenon, much like a shapeshifter. -- jim geraghty

pray to st. jude

i'm a sonic reducer

he was the gimmicky sort

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Updated On: 12/27/05 at 02:58 PM

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son_of_a_gunn_25
#3
Posted: 12/27/05 at 4:12pm



My avatar is a reminder to myself. I need lots of reminders...
Updated On: 1/3/09 at 04:12 PM

papalovesmambo Profile Photo
papalovesmambo
#4re: is monday night football worth 1.1 billion dollars per year?
Posted: 12/27/05 at 4:15pm

yep, they are.


r.i.p. marco, my guardian angel.

...global warming can manifest itself as heat, cool, precipitation, storms, drought, wind, or any other phenomenon, much like a shapeshifter. -- jim geraghty

pray to st. jude

i'm a sonic reducer

he was the gimmicky sort

fenchurch=mejusthavingfun=magwildwood=mmousefan=bkcollector=bradmajors=somethingtotalkabout: the fenchurch mpd collective


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