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Gross potential over 100% question

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#1

Gross potential over 100% question

Hi all — I love checking the grosses each week, and I've never questioned the shows with gross potential over 100% before. I just assumed it meant standing room, I guess? But this week, Hamilton's at 128.3% of it's gross potential, and that kind of blows my mind. Can someone explain how that works?

#3

Gross potential over 100% question

As well as dynamic pricing. Gross potentials are generally calculated on the original full price house structure.

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