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Theatrical Sites and Their Promotion Of Shows

Theatrical Sites and Their Promotion Of Shows

Patti LuPone FANatic Profile Photo
Patti LuPone FANatic
#1Theatrical Sites and Their Promotion Of Shows
Posted: 7/14/14 at 7:46pm

Hello. I was just on Facebook and came upon the Broadway.com page. There was a promotional video of Aladdin. What struck me as kind of unusual is that it resembled an infomercial. Paul Wontorek was musing on how wonderful the show is to a great degree. I'd never seen something quite like that before. Based on the various Aladdin promotional videos, I agree that it looks like a fantastic show. When stars go on his show to promote their play or musical, I'm aware that he is very supportive and complimentary. I get that in an interview setting. In this Broadway.com Facebook page video, he's standing by himself and praising Aladdin to the heavens. I don't mean to be cynical, but is it Paul Wontorek praising the show based on his own personal views or is it part of a business deal? He seems to be a likeable guy. I prefer his interview style in comparison to Julie James (who overpraises to the stratosphere). When I saw this video, I thought: "hmmm?"


"Noel [Coward] and I were in Paris once. Adjoining rooms, of course. One night, I felt mischievous, so I knocked on Noel's door, and he asked, 'Who is it?' I lowered my voice and said 'Hotel detective. Have you got a gentleman in your room?' He answered, 'Just a minute, I'll ask him.'" (Beatrice Lillie)

jnb9872 Profile Photo
jnb9872
#2Theatrical Sites and Their Promotion Of Shows
Posted: 7/14/14 at 9:23pm

Broadway.com is in no way an official product of the Broadway League, mind you. It is owned and operated by Key Brand Entertainment (the owners of Broadway Across America, as well.)


Words don't deserve that kind of malarkey. They're innocent, neutral, precise, standing for this, describing that, meaning the other, so if you look after them you can build bridges across incomprehension and chaos. But when they get their corners knocked off, they're no good anymore…I don't think writers are sacred, but words are. They deserve respect. If you get the right ones in the right order, you can nudge the world a little.

neonlightsxo
#2Theatrical Sites and Their Promotion Of Shows
Posted: 7/15/14 at 1:58pm

Bway.com is a ticket broker. Does that answer your question?


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