Why is Hollywood doing weird attempts to promote musicals and Broadway?
Why is Hollywood doing weird attempts to promote musicals and Broadway?
#1Why is Hollywood doing weird attempts to promote musicals and Broadway?
Posted: 8/18/09 at 10:57pm
Has anyone else noticed that recently Hollywood has been doing strange attempts to promote musicals like all the Disney Channel musicals like High School musical, or the 2009 Oscar Performance honoring movie musicals that had stars like Zac Efron and Beyonce singing, and now the VMA stuff with West Side Story? Anybody else have any thoughts on this?
Personally I think its nice that they're doing it but I also think the way there doing it is kinda weird...not that I can really think of other ways of doing it, but there must be some that don't require Taylor Swift singing "Tonight"...
RentBoy86
Broadway Legend Joined: 2/15/05
#2re: Why is Hollywood doing weird attempts to promote musicals and Broadway?
Posted: 8/19/09 at 12:44amI don't think they're trying to promote anything, but rather jumping on the band wagon set by the popularity of the High School Musical franchise. They're trying to get the younger viewers because high numbers of younger views means more Ad revenue, and therefore more money in their pockets. They know kids are interested in that right now, so they're just trying to reel them in is all.
#2re: Why is Hollywood doing weird attempts to promote musicals and Broadway?
Posted: 8/19/09 at 12:48am"Nice"? They're not trying to do "us" any favors. They're trying to make money. They are trying to entertain to cash in the bucks. It's about the Benjamins, not the Bernsteins.
--Aristotle
jo
Broadway Legend Joined: 5/15/03
#3re: Why is Hollywood doing weird attempts to promote musicals and Broadway?
Posted: 8/19/09 at 12:59am
>>>or the 2009 Oscar Performance honoring movie musicals that had stars like Zac Efron and Beyonce singing, <<<
The Oscars this year paid tribute to many movie releases of 2009, regardless of a nomination or not, as part of the reimagining of the yearly telecast. Movie musicals was one of the genres represented. Vanessa and Zac were in one of the most successful movie musicals this year and Beyonce also starred in another movie. That was also the reason why Amanda and Dominic represented Mamma Mia!, another hit movie musical.
This year's telecast presented different genres, one of which would be the movie musical ( in contrast to comedy, action/adventure, et al) as well as the process of making films. The movie musical tribute covered early musicals ( Top Hat) to the most recent ones. Some of them were movie versions of stage musicals but some originated as movies by themselves.
#4re: Why is Hollywood doing weird attempts to promote musicals and Broadway?
Posted: 8/19/09 at 1:10am
" It's about the Benjamins, not the Bernsteins."
Capnhook, hahaha that made my night. You couldn't be more right.
#5re: Why is Hollywood doing weird attempts to promote musicals and Broadway?
Posted: 8/19/09 at 10:39am
>>>or the 2009 Oscar Performance honoring movie musicals that had stars like Zac Efron and Beyonce singing, <<<
Uh ..... they each were in a major Hollywood musical where they sang, so why's that worth pointing out?
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