Another pop-up performance by Steve Martin last night.
Broadway Legend Joined: 6/9/15
asmith0307 said: "I was talking with a producer once who told me that it's not unusual for people to invest in a show, even though they don't believe it will recoup on Broadway, as they will get first shot at ventures that tend to be much more successful/ or will automatically get profits from with their initial investments (regional/tour, licensing, album, etc.). For example, Gentleman's Guide was predicted to not last as long as it did, and although the tour seems to be doing well (I haven't looked at their numbers in the most recent markets), it will probably make a killing (pun slightly intended) in the regional/licensing circuit. I have talked to a number of people who are just waiting for the rights to be released.
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Hopefully Bright Star sticks around for awhile for that reason. I think it would be great regionally--especially in the music hubs in the south.
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