"FutureLeap and Chargeplay are attempting to create a new social movie viewing experience. Lovingood says the goal is, 'to distribute the film to a targeted audience through a sophisticated viewing platform, which is housed (and sold) on the film's Facebook page." By utilizing the social media sites highly targetable reach potential, Lovingood hopes to match "movie-lovers with their desired genre of film.'
'We truly believe that this innovative way of distributing motion pictures via Facebook to targeted audiences is the future of how we will watch movies, so there is great growth potential both in the indie and Hollywood Markets,' says Lovingood. 'We are looking forward to not only optimizing Hollywood, but paving the way for indie markets for years to come.'"
They responded saying that they are in development now and hope to start producing and streaming "things" soon... I responded asking what kind of content they would be streaming. No response yet.