Broadway Audience Demographics 2012-2013
Broadway Audience Demographics 2012-2013
ggersten
Broadway Legend Joined: 5/11/06
#1Broadway Audience Demographics 2012-2013
Posted: 1/18/14 at 2:54pm
Ken Davenport reports on data regarding the audiences for Broadway shows. Interesting data points about age of audiences, frequency of attendance and online purchasing.
Data Data Data
yankeefan7
Broadway Legend Joined: 4/14/12
#2Broadway Audience Demographics 2012-2013
Posted: 1/18/14 at 3:11pm
The stats that really struck me was that the audience is 68% female and the average age of someone attending a Brodway show was over 42 yrs old. As a guy, it is sad to see that so few men enjoy theatre in comparison to women. The age statistic is probably partly due to the cost of theatre. Even discounted tickets may be expensive for the twenty somethings and not everybody has time to do "Rush" tickets. I wonder how much higher the age statistic wound have been if not for Disney type shows like "Lion King" and "Cinderella".
Updated On: 1/18/14 at 03:11 PM
#2Broadway Audience Demographics 2012-2013
Posted: 1/18/14 at 3:17pmI would love to see stats for each individual show. Could be interesting to see what skews oldest/youngest and male/female.
yankeefan7
Broadway Legend Joined: 4/14/12
#3Broadway Audience Demographics 2012-2013
Posted: 1/19/14 at 8:17am
"I would love to see stats for each individual show. Could be interesting to see what skews oldest/youngest and male/female"
Agree that would be interesting, wonder if results would surprise us
#4Broadway Audience Demographics 2012-2013
Posted: 1/19/14 at 9:27amThese demographics always surprise me until I remember to look around the theatre. And then I realize I literally see middle-aged women.
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