The official definition of a "flop" is any commercial production which fails to recoup its initial investment, regardless of how long it runs. Some limited engagements have been known to recoup within two or three months and are considered "hits" and some shows which ran three or four years are still technically considered "flops" because they never paid back their investors.
It is NOT in any way a judgment on the artistic merits of the show -- it is purely a financial assessment of how a show did at the box office. If it didn't turn a profit, then it's a "flop."
Mind you some of the greatest shows ever written have been flops -- most Sondheim shows, Porgy and Bess, the original Pal Joey et al. You can certainly be a respected, award-winning artistic success and still be a "flop" at the box office.
"What a story........ everything but the bloodhounds snappin' at her rear end." -- Birdie
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"The Devil Be Hittin' Me" -- Whitney
Updated On: 6/14/05 at 06:41 PM