NYT: Why a Fabulous Broadway Show Can Fill Its Seats and Still Close
The average ticket throughout its run was over $100 (no idea what the median price was, which would be helpful to figure out exactly what people were spending without higher prices distorting it) and the average capacity was over 90%, numbers that, not long ago, would have been a recipe for a fairly successful run. Not necessarily a blockbuster destined for years and years, but a solid run that would have likely recouped or at least come much closer to it. That's the issue and it isn't unique...