"An ambush interview? He and his wife sat down to talk about their vast and valuable art collection and exhibit."
Yes, and when the interviewer strayed from the agreed-upon topic for an interview, it becomes an ambush.
On the media strategy blog linked below, it describes there are different types of ambush:
"More typically, an ambush occurs in one of two ways:
1. When a reporter shows up without notice (the topic of this post)
2. When a reporter deviates from the agreed-upon topic to blindside a source with something totally unexpected."
I doubt NPR set up the art exhibit interview as a pretense for asking about the rape charges, but they also had enough foresight to not mention they would be asking about it in advance, since they knew Cosby wouldn't have done the interview, which means they knew they were planning to ambush him.
How to Survive An Ambush Interview, Part One
Updated On: 11/19/14 at 03:05 PM