Let me state, there is a difference between "visitors" and "tourists," at least in my opinion:
VISITORS come to a place (example - NYC) knowing a bit about it and wanting to explore, they know how to read maps and schedules and such and are pretty much self-sufficient.
TOURISTS are generally clueless, do little to no research and are pretty much helpless and prone to asking stupid questions.
For example, in NY, a VISITOR would go to TKTS to buy their ticket for their show, go to a cafe they read about and read a map to get there. A TOURIST would bug random people on the street - "where can you get tickets to, you know, like, shows and stuff?" and would then proceed to go to the first eatery they see for dinner and complain about the prices, loudly proclaiming how much cheaper things are in Iowa/Nebraska/Ohio.
So, out-of-town visitors: Hot.
Tourists: Not.
Avatar - Isaac, my blue-fronted Amazon parrot. Adopted 9/7/07. Age 30 (my pet is older than me!)