Book of Mormon Playbill

[brightbroadway]

Posted: 4/30/18 at 7:47am

I have always wondered why the Book of Mormon playbill is the old design (border) and never switched to the new playbill design (no border).

[Call_me_jorge]

Posted: 4/30/18 at 8:16am

I’m still wondering this too, as whenever the tour stops at a theatre that uses playbill it’s always the newest version. So why can’t they translate that back to the broadway production?

[DiscoCrows]

Posted: 11/20/18 at 6:16pm

Bump, because I've always been super curious about it. I wonder if the producers just think it looks better having a boarder, because the keyart just has lots of white-space around it?

Personally I wish we had an updated version, as I really like the sleek/modern playbills over the old ones. It's sort of weird still being the odd-one out in my playbill collection.

[DoTheDood]

Posted: 6/1/19 at 1:21pm

Bumping this as with the 2019 Pride Playbills, the Book of Mormon one stays out, and I don't know if I like that or not. 

http://www.playbill.com/article/why-playbills-2019-pride-logo-is-a-nod-to-the-past

[SomethingPeculiar]

Posted: 6/1/19 at 1:38pm

BoM is probably still like that because Mr. Rudin wants to be difficult. He was the first to use the "new" playbill cover layout. I imagine if any other long-running show had wanted to keep the old layout, they could have done so.