Broadway Grosses: Week Ending 1/27/19- Page 2

[RippedMan]

Posted: 1/31/19 at 10:29am

Do we suspect they will get a lot of noms? Can see the 3 main adults getting nominated. With Beth being a contender.

[RaisedOnMusicals]

Posted: 1/31/19 at 1:44pm

Wick3 said: "RaisedOnMusicals said: "The only week it was out of the low 50% if gross potential was Christmas week, and even then it did only 75% when moist shows were hitting 90%. Good/great reviews plus good word of mouth usually bring success, so what is it with this show?"

Personally I'm not a big fan of looking at solely gross potential percentages because it's really dependent on the producers' original pricing of seats (my understanding is gross potential is the money received if all seatswere sold at regular pricing.) Given how The Prom's gross percentage is roughly 51% but around 80% attendance, it seems like a lot of the tickets sold were discounted.


By no means am I an expert on this stuff but I do hopeThe Prom eventually succeeds. As always, it also depends what the weekly nugget is (hopefully less than $500k/week given the recent gross numbers.)"
 

That's correct, but what does that tell you? I think it tells you that demand for the show is on the low side which is why they need to discount tickets in order to sell them. One of the best indicators of how well a show is doing is the average ticket price. The higher the price, the greater the demand. And so it's intertwined with the percentage of gross potential.