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#1

"Broadway Is Open" Campaign

Following last fall's "This Is Broadway" series of ads, it seems like the League is launching a different campaign to kick off 2022, stating that "Broadway Is Open." These last couple of days, multiple shows have posted either a prerecorded message or a post-show speech with that message in mind. I would expect more in the days to come.

The Lion King: https://www.instagram.com/p/CYab-nfpBMT/

Aladdin: https://www.instagram.com/p/CYaa_JmJ53H/

Come From Away: https://www.instagram.com/p/CYc7RTOox34/

Tina: https://www.instagram.com/p/CYcdP3Lp3zH/

Girl From the North Country: https://www.instagram.com/p/CYcmypYpHDj/

SIX: https://www.instagram.com/p/CYc9hz_hKPX/


“I am furious, but I am sailing.”

Updated On: 1/7/22 at 09:54 PM

#2

"Broadway Is Open" Campaign

I love it. So much. As a community, we need to work to bring people TO the theatres. Not try and rush them away by saying theatres aren't safe.

This is beautiful.

BroadwayWorld TV


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