'Just Buy Some Tickets! Please!' -- Desperate Slogans For Broadway Shows

I've noticed a trend of lazy slogans for Broadway shows recently. It's as though the marketing folks can't come up with anything better than, "Hey, you! Get out your credit card NOW and buy some tickets to our show! 'Why!?' Well, BECAUSE!!"

Some recent examples:

This slogan looks like it could have been written by wIcKeDguRL69:


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This one we've seen for some time now. The Musical About Love? Why don't you dumb it down a little bit more?



Not that I'm saying slogans should be complicated. They should of course be simple and to the point. But I thought we had more creative minds out there today who could make slogans more show-specific, giving ticket buyers a reason for why they should go see that particular show.

The slogans above just seem a bit desperate to me.

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Updated On: 8/7/07 at 09:28 AM

Yeah...that whole "The Musical About Love" thing with The Color Purple has always confused me. There are other musicals that are more about love than I'd say TCP is. It's not like they cornered the market on it.

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Wasn't "The Best Musical. Ever" used for the original ACL run? I swear I saw that in a picture of the marquee at the Shubert, or somewhere.

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I think they should've said: "A story about love, _____, and _____."

That ACL slogan makes me laugh everytime I see it.

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the slogan for ACL .. "The Best Musical. Ever." was used during the original run of ACL after it broke the record and became the longest running show in Broadway history. The slogan was not created for this production.

I don't know if "The Musical about Incest and Child Rape!" would've boosted Color Purple's box office grosses quite as much...

"Purple is the best Color in town."

Wasn't there one for Ave. Q? Something like "We won the tony"

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Thank you.

I was making a point that just because it became the longest running musical in Broadway history, that doesn't make it the best. That slogan really wouldn't make me want to see it.

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I don't remember seeing this slogan until Fantasia joined the cast...but I could be wrong. Actually, what bothers me more is Fantasia's hair in this picture. I do think she's talented and fits the part, but every time I see the poster around town, I say to myself "Whyyyy does your hair have to look so awful?!"

Xanadu quotes Perez Hilton on the marquee?

Yes, Fanadu.

"Find your Xanadu." [Which I actually like.]

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