Wrong, joekv--American Life is certified Platinum. Every single Madonna album has gone platinum, usually multi.
I am amazed at the criticism of her newer work, when Ray of Light (being a newer work) is one of her most critically acclaimed albums (and my personal fave of hers).
Did I find American Life hard to get into at first? Yes. I did. It was a new sound for Madonna (who does indeed continue to reinvent). But, once I gave it a couple of listens, I realized how good the album truly is. It is not a pop/radio friendly album. And good for Madonna to take risks. Like Erotica, which is just recently being relooked at as a good album despite its bad reviews in 92, American Life will age well.
But, yes, the next album is supposedly designed to be more pop/radio friendly.