Matilda Pictures

[Okiekat]

Posted: 3/30/13 at 3:25pm

At Saturday matinee ushers were actually telling people in the audience it's okay to take pictures. Folks were snapping photos like crazy. I'm quite surprised.

[BOM]

Posted: 3/30/13 at 3:29pm

Before the show started? Or they could take pictures throughout the whole thing?

[Okiekat]

Posted: 3/30/13 at 5:02pm

BOM, before the show. Lots of pics taken of the set and people posing with the set in the background.

[bwayphreak234]

Posted: 3/30/13 at 5:26pm

hmm interesting... I noticed there are more pictures than usual of the stage on Foursquare and Instagram for this show than any others.

[jeffmiele]

Posted: 3/30/13 at 6:35pm

Bwayphreak, I too have noticed the crazy amount of pictures on Instagram.. If they are allowing pre show pictures I think it's smart.. In all honesty the stage looks awesome so I'm sure it'll intrigue people to see it even more. As long as photos aren't taken during show time I always thought that should be ok

[Playbilly]

Posted: 3/30/13 at 6:57pm

Maybe they figured it's better to allow it before the show than have people ignore the warning. Probably a lot of first -time theater goers.

[dramamama611]

Posted: 3/30/13 at 7:12pm

I'm going with the idea that they are looking at is as publicity more than fighting a losing battle.

But interesting, regardless.

[JudyDenmark]

Posted: 3/30/13 at 7:39pm

I'm someone who saw a photo of the set posted by a friend on Facebook and was instantly intrigued. I wanted to see it anyway, but that photo definitely made me excited. I think it's really smart of them, actually.

[BeadleDeedle]

Posted: 3/30/13 at 7:43pm

If this is being done for the sake of publicity then I think its very smart. This is the way the world rolls now. Might as well ride the tailcoats of that free (albeit technically illegal) publicity. I mean, its only a pre-show set. There's been tons before and there will be tons after. No one is stealing anything from anybody.

[dramamama611]

Posted: 3/30/13 at 7:51pm

But from the pix....someone COULD steal the design. (not that pix don't exist in some form elsewhere.)

[BeadleDeedle]

Posted: 3/30/13 at 8:02pm

Indeed you are right. But if someone were to "steal" the design in a way that they were making a high enough profit that it would cause distress to the original Matilda designer, then I would think the courts would obviously favor that original designer.

[dramamama611]

Posted: 3/30/13 at 8:09pm

I don't think its so much that someone else is going to make a huge progit off the design, but simply that others would use it without permission. And without any payment to the designer.

Stealing is stealing whether it is physical or in artistic concept.

[BeadleDeedle]

Posted: 3/30/13 at 8:36pm

Again, you are right. I might have a naïve outlook on the matter but I've always seen so much of design (and acting...and every element of theater) as having a long history in "stealing". Things are borrowed, adapted, and sometimes downright stolen. If its offensively obvious, then the thief is called out on it and hopefully shamed. I've never felt the urge to take a picture of a pre-show set, but I've always been miffed by the idea that it is forbidden due to legal issues with the original designer. I mean, they stole parts of their aesthetic from somewhere.