#1
Posted: 12/16/06 at 1:23pm
Per OneNightOnly on the DREAMGIRLS IMDB Message Board:
Opening Night at the NYC Roadshow Engagement (Ziegfeld Theater)
If you plan on attending the Roadshow presentation of Dreamgirls in NYC....BEWARE. The theater management is playing the ENTIRE soundtrack on the auditorium's soundsytem as you sit and wait for the movie to begin! In other words, you will HEAR the movie musical before you see it. Many people around me were quite upset that in essence their first viewing was being "spoiled" before the movie even began...especially for those who had taken great lengths NOT to listen to the soundtrack so their first viewing would be "a special experience".
Many people in my party were quite upset at this marketing ploy to "increase awareness/sales of the Soundtrack in the theater lobby" (which was the official response by management). People were saying "shut it off", "why are we hearing the movie", etc
10 minutes before the movie began, we were 'treated' to THE song in all it's glory before the house lights went down. Unbelievable. If you are going to charge 25.00 a seat, don't ruin or diminish the viewing experience by playing the movie soundtrack before we see it. Can you imagine walking into a broadway theater and hearing the cast ablum playing on the soundsytem before the curtain goes up, just to "increase awareness/sales of the cd in the lobby"? Shame.
So the moral of this story is...if you have reserved seating at the Ziegfeld and don't want to HEAR the movie as you sit there waiting for it to begin....do not enter the theater until minutes before "curtain time".
Opening Night at the NYC Roadshow Engagement (Ziegfeld Theater)
If you plan on attending the Roadshow presentation of Dreamgirls in NYC....BEWARE. The theater management is playing the ENTIRE soundtrack on the auditorium's soundsytem as you sit and wait for the movie to begin! In other words, you will HEAR the movie musical before you see it. Many people around me were quite upset that in essence their first viewing was being "spoiled" before the movie even began...especially for those who had taken great lengths NOT to listen to the soundtrack so their first viewing would be "a special experience".
Many people in my party were quite upset at this marketing ploy to "increase awareness/sales of the Soundtrack in the theater lobby" (which was the official response by management). People were saying "shut it off", "why are we hearing the movie", etc
10 minutes before the movie began, we were 'treated' to THE song in all it's glory before the house lights went down. Unbelievable. If you are going to charge 25.00 a seat, don't ruin or diminish the viewing experience by playing the movie soundtrack before we see it. Can you imagine walking into a broadway theater and hearing the cast ablum playing on the soundsytem before the curtain goes up, just to "increase awareness/sales of the cd in the lobby"? Shame.
So the moral of this story is...if you have reserved seating at the Ziegfeld and don't want to HEAR the movie as you sit there waiting for it to begin....do not enter the theater until minutes before "curtain time".