#26
Posted: 9/5/11 at 6:25am
The idea of re-naming a theatre for Ethel Merman has been tossed around here for years. I would suggest the Imperial because it is the venue for ANNIE GET YOUR GUN, CALL ME MADAM, and GYPSY( which transferred there from the Broadway).
As for naming a theatre for Hammerstein to honor generations of the name, there already was a Hammerstein Theatre. It is now the Ed Sullivan Theatre, formerly CBS Studio 50 formerly the Hammerstein. David Letterman now broadcasts from that theatre. In the 1950's, both the ED SULLIVAN SHOW and the hour long JACKIE GLEASON SHOW originated from that theatre. The JACKIE GLEASON SHOW was really a variety show and it was wonderful. As an 11 year old I went with my parents to see the live broadcast and it remains in my memory as a highlight of my Broadway encounters. First, it had a terrific pit orchestra conducted by Ray Bloch. The show always opened with the June Taylor Dances doing precision dancing in using overhead camera shots ala Busby Berkely. Then there was a HONEYMOONERS skit, a POOR SOUL skit, a popular singer Kay Starr singing her hit "Swampfire", and finishing up with a REGGIE VAN GLEASON skit. Gleason really hit the big time with this show. The half hour weekly HONEYMOONERS came later, in the mid 1950's, filmed for broadcast at the George Abbott Theatre, aka the Adelphi Theatre and the 54th Street Theatre. It was demolished in the late 1960's.
As for naming a theatre for Hammerstein to honor generations of the name, there already was a Hammerstein Theatre. It is now the Ed Sullivan Theatre, formerly CBS Studio 50 formerly the Hammerstein. David Letterman now broadcasts from that theatre. In the 1950's, both the ED SULLIVAN SHOW and the hour long JACKIE GLEASON SHOW originated from that theatre. The JACKIE GLEASON SHOW was really a variety show and it was wonderful. As an 11 year old I went with my parents to see the live broadcast and it remains in my memory as a highlight of my Broadway encounters. First, it had a terrific pit orchestra conducted by Ray Bloch. The show always opened with the June Taylor Dances doing precision dancing in using overhead camera shots ala Busby Berkely. Then there was a HONEYMOONERS skit, a POOR SOUL skit, a popular singer Kay Starr singing her hit "Swampfire", and finishing up with a REGGIE VAN GLEASON skit. Gleason really hit the big time with this show. The half hour weekly HONEYMOONERS came later, in the mid 1950's, filmed for broadcast at the George Abbott Theatre, aka the Adelphi Theatre and the 54th Street Theatre. It was demolished in the late 1960's.
"Madam Rose...and her daughter...Gypsy!"