The article gave hardly any focus on the appeal of movie musicals to the overseas market. It might be key to the success of some future musicals. Consider the box office receipts of MAMMA MIA!, not exactly a critical stage hit but turned out to be the highest-grossing movie musical of all time --
Domestic (USA) - $ 144 million
Foreign - $ 466 million
Total - $ 610 million
What ingredients worked ??
*Known cast - Streep, Pierce
*Known music - ABBA, especially some of the single hits
*Subject/theme/story background -- Who can resist the glorious sun and beauty of Greece??
Will it work for Les Mis?
*Known cast - Jackman, Crowe, Hathaway
*Known music - show has supposedly been seen by approx 60 million and staged in many countries; some songs are individually popular ( I Dreamed A Dream/On My Own/Empty Chairs/maybe Bring Him Home...and some of the stirring ensemble songs)
*Subject/theme/story background - Based on a famous literary work/conflict between a hero and his protagonist and revolutionary fervor are familiar themes in quite a number of countries/ a period piece in 19th century France
We'll see.
Updated On: 1/5/12 at 08:16 PM