AT&T and DirectTV encourage people to watch football at the theater?!

[haterobics]

Posted: 9/14/15 at 3:44pm

Some Broadway folks are retweeting and replying to this Twitter post, asking them to just stay home if they can't stop watching football... heh.

 

Don’t let life get between you and football. Get the All in One Plan from AT&T + @DIRECTV. http://t.co/Settl9OkEe pic.twitter.com/ivEdw2Zyhi

— AT&T (@ATT) September 14, 2015

 

Or stay home because this behavior is against the rules at the theater and totally rude to everyone in the building. https://t.co/dRn29RS1Ha

— Andy Mientus (@andymientus) September 14, 2015

 

You cannot be serious @ATT https://t.co/nMdYL8I3jX

— Max von Essen (@MaxizPad) September 14, 2015

 

Updated On: 9/14/15 at 03:44 PM

[ljay889]

Posted: 9/14/15 at 3:48pm

Wow, that's totally nauseating.

[givesmevoice]

Posted: 9/14/15 at 3:50pm

"Because your wife dragged you to Swan Lake when you'd rather be watching the Bengals game. So instead of broadening your cultural horizons for one night like a grown-up human, watch the game AT THE THEATER. #technology."

[karen24]

Posted: 9/14/15 at 4:38pm

That's really awful. I'm glad I haven't used AT&T in years!

It reminds me of a scene in "Slings and Arrows" where the Ministry of Culture's husband has been dragged to a Shakespeare play and is sitting in the audience listening to a hockey game through his earbuds

[haterobics]

Posted: 9/14/15 at 4:41pm

No, dammit. Phones OFF @ the theater period, or the only football you'll be watching is #PattiLuPone tackling ur ass https://t.co/4KKl6Eoo1D

— Michael Urie (@michaelurie) September 14, 2015

 

Do you think this is OK for @ATT to be telling its customers? #NotMyService http://t.co/54btyJ3OG0 pic.twitter.com/QDaek8LEq2

— Playbill (@playbill) September 14, 2015

And Sprint is on it!

 

@haterobics It's a great time to switch! We'll Cut Your Rate Plan In Half! Visit http://t.co/RDzdiBrQ3V to see how much you'll save! JSS

— SprintSavings (@SprintSavings) September 14, 2015

 

[LizzieCurry]

Posted: 9/14/15 at 4:42pm

The whole "sports vs theatre" cliche is so old and tired, besides the obvious rudeness that goes along with this whole thing.

Also: www.playbill.com/news/article/theatre-community-erupts-following-atts-tweet-urging-users-to-watch-football-at-the-theatre-362317

[Kad]

Posted: 9/14/15 at 4:50pm

It's part of a larger campaign for their streaming video, which features people watching video in increasingly inappropriate/absurd places.

[LizzieCurry]

Posted: 9/14/15 at 4:52pm

Ha! Deleted!

[CATSNYrevival]

Posted: 9/14/15 at 4:53pm

Good. Fire that advertising agency. Back to the drawing board on this one.

[haterobics]

Posted: 9/14/15 at 4:54pm

They may be closing, but they are still on it!

 

Don't let football get between you and your life. ?? @ATT #GGLAM pic.twitter.com/dZ97xF6QmX

— A Gentlemans Guide (@GentlemansGuide) September 14, 2015

 

[Alessio2]

Posted: 9/14/15 at 5:05pm

Who the hell came up with that? A 20 year old frat boy?? how embarrassing...

[PalJoey]

Posted: 9/14/15 at 6:01pm

 

 

[adamgreer]

Posted: 9/14/15 at 6:46pm

God, I can't wait for Patti to get wind of this. 

[CATSNYrevival]

Posted: 9/14/15 at 7:03pm

Since Patti isn't on Twitter I can't imagine we'll hear much from her.

[haterobics]

Posted: 9/14/15 at 7:56pm

AT&T removed the tweet and replied.

 

@MaxizPad Our curtain call didn’t go as planned. You spoke & we listened. The ad wasn’t meant to be taken literally and has been removed.

— AT&T (@ATT) September 14, 2015

 

[asmith0307]

Posted: 9/14/15 at 8:25pm

If you look, they are literally copy/pasting the same 4 replies over and over and using them in rotation.

[haterobics]

Posted: 9/14/15 at 8:28pm

I'm surprised they wrote four.

[PalJoey]

Posted: 9/14/15 at 9:28pm

 

 

"Our curtain call..."

 

What did they even mean by "curtain call"?

 

Or are they just bragging to their Twitter followers that they're too butch to know the right theater lingo?

[FindingNamo]

Posted: 9/14/15 at 9:39pm

Can we ask them about their show curtain?

[SushJoya]

Posted: 9/14/15 at 10:31pm

So if it wasn't meant to be taken "literally" then what was it supposed to be about? Curious...Thankfully I've been a Verizon customer since I got my first cell phone.

[LizzieCurry]

Posted: 9/14/15 at 10:54pm

asmith0307 said: "If you look, they are literally copy/pasting the same 4 replies over and over and using them in rotation."

That doesn't surprise me at all. When I worked at an ad agency, I proofread social media posts and a lot of that stuff is pre-written. They probably had a copywriter hammer out a few tweets tonight to be approved ASAP and then tweeted out by some poor social media schmuck. I wouldn't have expected them to have a unique response to everyone. (Or a response at all, really.)

[PalJoey]

Posted: 9/14/15 at 11:47pm

  Follow      AT&TVerified account‏@ATT

@playbill We love and listen to the thespian community. The ad wasn’t to be taken literally and we meant no disrespect

 

====

 

Anyone else but me sense a snarky reference to the sound-alikeness between thespian and lesbian? It's the kind of stupid joke frat boys would make to put down theater people. The use is very third-season GLEE and vaguely homophobic.

 

 

[PalJoey]

Posted: 9/14/15 at 11:58pm

 

My favorite response:  

 

 

Brian D Halligan ‏@BrianDHalligan  32m32 minutes ago

@ATT @playbill damn that militant thespian community.

[Elfuhbuh]

Posted: 9/15/15 at 1:46am

Those weren't even apologies. AT&T is just throwing shade.

[Pootie2]

Posted: 9/15/15 at 7:58am

AT&T's passive-aggressive "you weren't supposed to interpret it like that" is definitely not an apology. Written like the egotistical football frat boy and shifting blame onto the reader/viewer. It should have been "In retrospect, our joke was poorly expressed, and we're sorry for that."

 

I hope they got enough cancellations to make a blip, at least.