Look at the average ticket price and the net gross, instead of percentage of capacity. If you are filling the house, but with huge discounts, it's not healthy. Shows have to still be selling a certain amount of full priced tickets to remain solvent.
Average ticket price for Dirty Rotten Scoundrels was $58.71, the lowest of any musical on Broadway, besides Sweeney Todd. A $58 average ticket price means that the show is selling almost all of its tickets at 50% off.
Begin at the beginning and go on till you come to the end: then stop.
Updated On: 7/31/06 at 06:10 PM