massofmen said: "So then why do you think so many people care who wins? People on this board get truly upset when their favorite show or actor doesn't win and they think it actually has something to do with art? Like an actual artistic injustice happened because their show wasn't nominated. They aren't sad because of the economic ramifications (maybe a limited few are) but mainly because they believe that the award or nomination is somehow based fairly on made up merits of artistic expression.
You say it isn't new news, so do you actually think the tony awards should exist if we all know that they are mainly used and given, for basic exonimic purposes only? Why keep them other than this fact?
There is no need for them. Or the drama desks or the outer critic circle awards. They are all there for Economic gain, they have nothing to do with art...which I thought was what this industry pretended to be about. I think it's funny that this board, made up almost primarily of liberals who despise capitalism and the greed of it, love the tony awards which under the hidden veil of bs ethics, is the biggest proponent of capitalism in the industry.
Would anyone really care if they didn't exist anymore? Would anything happen to the industry? Probably not."
Economic gain is not inherently a bad thing. If the "name" or prestige of an award can keep a really good piece of art visible longer, then that's fine in my book. There's a nasty habit in popular culture of romanticizing the starving artist and implying that only works of art (and artists themselves) who don't make money are worthy from an aesthetic/ethical/creative standpoint. That's baloney, in my humble artist's opinion, and also seems to carry a very elitist connotation that the "common people" can't be trusted to discern true art. Sure, maybe people who spend more time around theatre are likelier to give non-brand-names a chance than tourists seeking a "sure thing" - but in that case, those awards are a great thing because they may attract those demographics to see something that's more artistically interesting or unique.
I think it's perfectly reasonable to believe that the Tonys, and other awards, are both financial and artistic in nature. It would hurt their credibility and dilute their prestige if they awarded winners based solely on commercial interests - but, as has been discussed every year on these boards, voters often do have financial interests in the winners too. I know a couple of Tony voters - the ones I know, at least, love theatre more than anyone I've ever met and balance their commercial interests with their passion for the art.