In a period when Hollywood is struggling to find SOME sort of identity, Broadway is witnessing some of the most ingenious marketing schemes around. Between this show and Cubby Bernstein (I hear he once slapped a nun) and dedicated sites like this and all the tie-ins and cross-marketing, bravo Broadway.
Having a terrible time. Wish I was there.
http://www.broadwayworld.com/board/readmessage.cfm?thread=972787#3631451
http://www.broadwayworld.com/board/readmessage.cfm?thread=963561#3533883
http://www.broadwayworld.com/board/readmessage.cfm?thread=955158#3440952
http://www.broadwayworld.com/board/readmessage.cfm?thread=954269#3427915
http://www.broadwayworld.com/board/readmessage.cfm?thread=955012#3441622
http://www.broadwayworld.com/board/readmessage.cfm?thread=954344#3428699