#1
Posted: 8/7/06 at 4:02pm
08-04-2006
The News Journal (Wilmington, DE)
Sick of folks talking on cell phones during movies? Movies that are showing half on the wall? People cursing or behaving inappropriately? Weird sound levels?
Regal Brandywine Town Center 16 in Brandywine Hundred is one of 13 Regal Entertainment theaters testing a new Guest Response System that will allow theatergoers to buzz management if there's a problem.
While Regal workers routinely patrol auditoriums, the company hopes the system will make moviegoing a more pleasant experience.
Under the program, theater workers will invite selected patrons to carry a paging device into the theater. Each device has four buttons. Each button alerts management to a different problem, such as sound or picture problems, a disturbance or piracy. When the patron pushes a button, a message goes to a device worn by a manager that tells the nature of the concern and the auditorium.
"If something needs attention, we want to know about it and respond as quickly as possible," Dick Westerling of Regal said in a statement. "With the Regal Guest Response System, our patrons provide us extra eyes and ears, and can immediately report concerns without leaving their seat."
The News Journal (Wilmington, DE)
Sick of folks talking on cell phones during movies? Movies that are showing half on the wall? People cursing or behaving inappropriately? Weird sound levels?
Regal Brandywine Town Center 16 in Brandywine Hundred is one of 13 Regal Entertainment theaters testing a new Guest Response System that will allow theatergoers to buzz management if there's a problem.
While Regal workers routinely patrol auditoriums, the company hopes the system will make moviegoing a more pleasant experience.
Under the program, theater workers will invite selected patrons to carry a paging device into the theater. Each device has four buttons. Each button alerts management to a different problem, such as sound or picture problems, a disturbance or piracy. When the patron pushes a button, a message goes to a device worn by a manager that tells the nature of the concern and the auditorium.
"If something needs attention, we want to know about it and respond as quickly as possible," Dick Westerling of Regal said in a statement. "With the Regal Guest Response System, our patrons provide us extra eyes and ears, and can immediately report concerns without leaving their seat."