Show Tag lines/ Slogans

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Show Tag lines/ Slogans

Posted: 8/11/13 at 3:25pm

Lately I've noticed that I like the changes in a show's ad tagline and slogans better than I like the original. For example:

Cinderella's original= "Glass slippers are so back"
new tag= "Discover what really happened between rags and riches"

After Midnight's original: "It's a state of mind"
new tag= "Harlem's hottest club. Broadway's hottest night."

Are there any tag lines you prefer over the one originally used by a show? Nerdy question, I know. But since marketing interests me, I wonder about these things.

Show Tag lines/ Slogans

Posted: 8/11/13 at 3:37pm

Cats original = "Now and Forever"
new tag = "Now Closed"

Listen, I don't take my clothes off for anyone, even if it is "artistic". - JANICE

Show Tag lines/ Slogans

Posted: 8/11/13 at 5:08pm

I can't remember if this is the exact wording, but when Miss Saigon was closing the ads said "Get your tickets today before you miss Saigon." I thought that was really cheeky.

Show Tag lines/ Slogans

Posted: 8/11/13 at 8:00pm

I don't remember what the tag line was while the show was at The Public, but I LOVED the new one for Broadway for Bloody, Bloody, Andrew Jackson: History Just Got All Sexypants

If we're not having fun, then why are we doing it? These are DISCUSSION boards, not mutual admiration boards. Discussion only occurs when we are willing to hear what others are thinking, regardless of whether it is alignment to our own thoughts.

Show Tag lines/ Slogans

Posted: 8/11/13 at 8:25pm

I don't know why, but I always liked how Passing Strange changed it's tagline form "A New Musical" to "The Stew Musical"

Yes, but sometimes people have a third deeper layer thats the same as the first. Like pie. Dr. Horrible

Show Tag lines/ Slogans

Posted: 8/11/13 at 8:44pm

I liked Gypsy's "Understand LuPone 40% of the time or 40% of your money back!"

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