People who prefer Apple's Macintosh computers over PCs have long been considered to be on the artsy, hip end of the personality spectrum-- and now a study proves that "Mac people" indeed are more liberal and open-minded than average folks.
According to Mindset Media, people who purchase Macs fall into what the branding company calls the "Openness 5" personality category-- which means they are more liberal, less modest and more assured of their own superiority than the population at large. Mindset Media helps companies with strong brands develop ads targeted to people based on personality traits or people's "mindsets," and does research to that effect.
So-called Openness 5 types tend to seek rich, varied and novel experiences, according to the company, and believe that imagination and intellectual curiosity are as important to life as more rational or pragmatic endeavors. They also are receptive to their own inner feelings and may experience life with more emotional intensity.
The company uses Nielsen Online's panel for the Mac mindset study, the results of which are based on responses from 7,500 participants.
It's no great secret that Macs have always been popular with creative types-- the computers have been the mainstay of creative agencies and video- and sound-editing houses for years. This probably has as much to do with the fact that Apple and partners have delivered popular software for graphic and multimedia designers and artists as it does with the contemporary industrial design Macs have long reflected.
(more)
http://news.yahoo.com/s/pcworld/20080117/tc_pcworld/141473
Well that surely does not apply to me! I use a PC. Don't care for MACs. And I am all those things they say the MAC people are. So are my friends that use PC's. Just another study, soon they will reverse it and all of a sudden PC users will have some great presonality trait over MAC users.
Broadway Legend Joined: 7/22/03
This guy the other night left me in a state of Openness 10.
And yes I have a MacBook.
if i hear one more person in the student center talking about how amazing their macbook is and using words to describe it that i'm pretty sure they dont know the definition of, i'm going to pour my sprite on their keyboard.
Broadway Legend Joined: 7/22/03
My MacBook is estimably meritorius.
AB.. your just a jealous hussy.
I consider myself pretty open minded, yet I have a PC...I just can't stand that bouncing when you click on the desktop on Macs!
"I just can't stand that bouncing when you click on the desktop on Macs!"
Then turn it off. But then again you don't use a Mac so I guess you would not know that you can do that.
So guess what- I have 2 macs. An iMac and a MacBook. So there!
Proud owner of a Mac.
Proud owner of a PC.
Mac owners are such snobs.
Broadway Legend Joined: 7/22/03
But we can back up our snobbery. Automatically. Without anything crashing.
I love my Dell.
Besides lagging after a not being restarted for a few weeks, it's perfect.
Yes. I leave my computer on for weeks at a time.
Marketing is definitely a lot of it (think of the Mac/PC commercials), but Apple wouldn't have been as successful if they had nothing to back it up. My Mac just works better and more smoothly than any PC I've had.
"But we can back up our snobbery. Automatically. Without anything crashing."
Well played, sir, well played.
But we can back up our snobbery. Automatically. Without anything crashing.
Oh Namo, I knew I loved you.
i'm not a jealous hussy. they're jealous hussies. it's beacuse i have a bright pink dell and they dont. :)
Broadway Legend Joined: 7/22/03
Dell didn't invent pink, you know. Plus, Macs are prodigious.
Oh the irony. When I went to reply to this thread, Safari quit on me. That's been happening quite a bit.
Don't forget their burnished composition Namo.
(I used the Thesaurus widget to look those up!)
macbook pro and imac here.
Macbook here, PC at work.
It's like Mac and Cheese.
Broadway Legend Joined: 7/22/03
We all know the real you, papa. Sometimes our friends and our computer choices know us better than we know ourselves.
nygrl23, with all the stuff that moves and flashes and Flashes and strobes on BWW now, crashes are more frequent on PCs and even Safari.
Yeah, Namo. I need internet software that can support the flashes and whistles and whatnot. Maybe they'll issue one soon and call it "Vegas" or something.
Videos