2013 Tony Award Artwork

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2013 Tony Award Artwork

Posted: 3/29/13 at 7:58pm

I just noticed that the artwork was released for this years tony awards. What do you think?

https://www.broadwayworld.com/article/Photo-Flash-Artwork-Revealed-for-2013-Tonys-20130329

2013 Tony Award Artwork

Posted: 3/29/13 at 8:05pm

I actually quite like it.

2013 Tony Award Artwork

Posted: 3/29/13 at 8:08pm

I like it as well, It seems like they went with a completely different approach then from previous years, In a way it seems more modern yet simple.

Let's see how they develop it. Right now, I'm not real impressed; it's the kind of simple Photoshop work that could be knocked off in about a half an hour with breaking too much of a sweat. But the test will be to see how it works in larger, hopefully more complex layouts.

http://docandraider.com

2013 Tony Award Artwork

Posted: 3/29/13 at 9:28pm

If a show reveals their artwork and no one says it looks like it was created by a high schooler with Photoshop, is that akin to going into the theatre and saying Macbeth?

I know you. I know you. I know you.

2013 Tony Award Artwork

Posted: 3/29/13 at 9:41pm

"it's the kind of simple Photoshop work that could be knocked off in about a half an hour with breaking too much of a sweat."

If that's true, then good for them! That's what modern technology is for~

Would your criterion be that's it's only good if someone spent weeks sweating over it?

<-----I'M TOTES ROLLING MY EYES

2013 Tony Award Artwork

Posted: 3/29/13 at 9:42pm

Makes me nervous. Feel like it's going to topple over.

"Through The Sacrifice You Made, We Can't Believe The Price You Paid..For Love!"

2013 Tony Award Artwork

Posted: 3/29/13 at 9:45pm

@ Jane:

No, I'd like to see something with a bit more *concept* behind it. This is a stack of letters with minus leading, thrown through a couple of filters (I can even tell you which ones, if you're interested), with a bit of brush-n-blur behind them. I'm sorry, is there some visual concept here? At all?

Maybe it shows up in the larger poster versions. One can only hope.

http://docandraider.com

2013 Tony Award Artwork

Posted: 3/29/13 at 9:52pm

It does seem a little too plain for the TONY AWARDS, needs more glamour, then again I'm not a fan of modern aesthetics.

#10

2013 Tony Award Artwork

Posted: 3/29/13 at 10:21pm

" I'm sorry, is there some visual concept here? At all? "

Yes, I think there's a perfect visual concept. There's the award, symbolized by the letters, on a fully lit stage. I don't agree with the use of the four letters, though. I agree with Playbilly in that they look about to tumble. But as far as the concept, yes I like it very much. I just wish there was something else there instead of the letters.

<-----I'M TOTES ROLLING MY EYES

#11

2013 Tony Award Artwork

Posted: 3/29/13 at 10:24pm

We see what we want to see, I suppose. I've seen the award itself so many times that this just didnt read that way to me.

http://docandraider.com

#12

2013 Tony Award Artwork

Posted: 3/29/13 at 10:30pm

Looks classy to me.

#13

2013 Tony Award Artwork

Posted: 3/29/13 at 10:37pm

"We see what we want to see, I suppose."

Nah, this ain't Tolstoy, it isn't as deep as all that. I saw what I saw whether I wanted to or not.

<-----I'M TOTES ROLLING MY EYES

#14

2013 Tony Award Artwork

Posted: 3/30/13 at 9:42am

Really up-to-date. The logo needed an update to market in the 21st century.
Broadway

Tom McGovern Jr

#15

2013 Tony Award Artwork

Posted: 3/30/13 at 9:48am

I don't like or dislike it. It just 'is".

I'm not sure that anyone thinks that a new "up-to-date" logo (whatever that means) is going to get more folks to watch the awards.

I'm just grateful they are still televised.

If we're not having fun, then why are we doing it? These are DISCUSSION boards, not mutual admiration boards. Discussion only occurs when we are willing to hear what others are thinking, regardless of whether it is alignment to our own thoughts.

#16

2013 Tony Award Artwork

Posted: 3/30/13 at 9:56am

>> "I saw what I saw whether I wanted to or not. "

As did I.

http://docandraider.com

#17

2013 Tony Award Artwork

Posted: 3/30/13 at 11:12am

Reminds me of some celebrity cologne.

"...everyone finally shut up, and the audience could enjoy the beginning of the Anatevka Pogram in peace."

#18

2013 Tony Award Artwork

Posted: 3/30/13 at 2:46pm

Meh. If I wasn't already predisposed to watch, this wouldn't sway me. No theatricality or urgency or fun to it.

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