The Australian professional theatre scene is a bit of an anomaly when viewed from other major theatre countries.
Rather than having a single hub of theatre (e.g. Broadway, West End, etc.), a large handful of cities are considered on equal footing. As a result most productions will essentially do a sit-down production that lasts anywhere from 6 months up to 3+ years in a city before moving on to the next big market. So shows will likely know each of the 5 or so theatres it will occupy across its multi-year life cycle and will have tweaked the set with those venues in mind from the beginning. Houses are generally around 1500-2000 seats for reference.
Typically these initial seasons are in Sydney or Melbourne, with a bidding war taking place for the opening season (Hamilton was in Sydney, Book of Mormon and Wicked were in Melbourne for example). The show will then go to the other city, typically make their way up to Brisbane, and then go to the other of the 8 capital cities in the country for shorter seasons. Usually a show will finish domestically with a return season in the original opening city before moving to a more 'typical US-style tour' setup to cater to the New Zealand and the Asia markets.
This is partially that Australia is so big (almost same physical size as America) with a tiny population (2/3 of the population of California spread across the whole country). So each city has only a handful of theatres available due to population. Additionally, any domestic travel is a more laborious process due to sheer geographical spread, so audiences rarely travel en masse to see a show when it'll likely come to them in a few years. I will say, typically these shows do very well and nearly all sell at full capacity - it's a market with a high proportion of theatre-going public and being a repeat customer to the show is very normal even for general public who don't consider themselves as being particularly interested in theatre.
Obviously there are exceptions and different levels of theatre but for the big Broadway replica productions this is the typical way the market works here.
Updated On: 3/3/22 at 07:03 PM