TooTiredForThis said: "As bad as Tootsie looks now, it's going to stay open at least for a month after the rest of the closures this month, hoping to increase its capacity based on there being less options.
Honestly it's luckydar it's lasted this long and has probably benefited more from an April opening than any show in recent memory, according itself to Tony leadup hype. It really didn't know who it was marketing to, it had the same hype around its actor that any actor who dances in heels gets, and the hype around Santino's performance has gone from "best Male performance in years" to "kinda vanilla" and the unmemorable score and lack of development, as well as accidentally landing in hot water in terms of gender politics (look, the show by no means is malicious or intentionally transphobic, but a cis man putting on a dress to encroach on female spaces is the basis of the bathroom bill so it does hit a wound in the LGBT community, even if by no means it should) has resulted in... just a lack of interest. It's lost more momentum than any show in recent memory and if it debuted January or earlier it would not have made it to the Tony's, the Prom would've won best book,
and Daunno or Brightman best actor. Right now it can mainly hope to coast on tourists getting less options, or start to drastically change how it's marketed.
Beetlejuice didn't have anywhere near Tootsie's momentum when it started but its hard to argue its going well now, and part of that has been its advertising on television. The comedy in The Whole Being Dead Thing, the song used in most media appearances really taps into the fatalistic comedy movements happening among millennials, as do the Maitlands story of finding meaning in a world where they didn't have kids, success, or a future, a pervading theme among millennial media. The crowd is young for Beetlejuice not because of the source, but because it understands what that generation finds funny, and death as comedy is a big part of that. It's found an audience meanwhile Tootsie's appearances have focused on the quick change and nothing else.
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I am not keen about the interpretation that the reviews of critics represent “hype”. They may be more positive towards Tootsie’s comedic sensibilities than the theatregoing community, but the implication that they presented a false picture of the musical is pretty iffy. The tryout got fairly good reviews as well, but it is justified to think it would have done less well at the Tonys if it had swapped opening nights with The Prom. However, I’m a keen Santino Fontana fan and want him to succeed and gain better roles. It’s really frustrating that his Tony win seems to be a false dawn for him...
However, I agree with the other claims made here. It’s baffling that the Forbes article on Tootsie’s fall and Beetlejuice’s rise did not mention Tootsie’s “transphobia: the musical” hatedom and the issues with the “disguised in drag” premise in 2019. Beetlejuice has it’s off colour elements as well, but these are not hardwired into the premise and fit the coarser dark comedy tone. The Tootsie promotional appearances are pretty lazy. The actors should have been allowed to ad-lib and alter their performances each time, as Beetlejuice did, and the comedic quips and set peices from the show should have been emphasised over the music. Around opening night, Tootsie did ads showing “Dorothy” appearing on various chat shows - why didn’t they try to do this for real?
Updated On: 8/6/19 at 09:37 AM