I'm so curious how this will do, too. Chita didn't ignite the box office on fire in her last appearance, but there wasn't much to be excited about in that role. Kander & Ebb's last outing at the Lyceum wasn't a success, but it had no stars, opened at a slow time of year, and had a more controversial subject matter IMO.
I wonder if the best way to market this show to appeal to a wide audience would be to make it seem like some kind of special, limited, once-in-lifetime event.
Chita Rivera (Chicago, Kiss of the Spider Woman, Mystery of Edwin Drood) makes her final, limited-time Broadway appearance in Kander & Ebb's (Chicago, Cabaret, Kiss of the Spider Woman) new musical The Visit.
Hope the posters, online marketing etc. do somehow reflect something of this as opposed to just displaying the artwork as per normal practice.
Give me claws and a hunch, just away from this bunch.