SHREK is something like a $15 million show...so I think it's too early to say whether or not it's proving to be a success. What happens to the grosses in the first few weeks of September should be very telling but I digress...
Yeah, weren't ALL of IN THE HEIGHTS seats during previews something like 65 bucks each? And look at it now...
Shows like FELA! and IN THE HEIGHTS need to do whatever it takes to broaden their exposure at first so they can build an audience for the future.
Updated On: 8/17/09 at 12:03 PM