They already had a new logo. That could have been the placeholder, but instead, they changed it to this.
That tells me that there was a design meeting and this was the chosen theme to go with. Whether they will change it again due to negative feedback or not remains to be seen.
But I doubt this was intended to be another "placeholder."
"The Spectacle has, indeed, an emotional attraction of its own, but, of all the parts, it is the least artistic, and connected least with the art of poetry. For the power of Tragedy, we may be sure, is felt even apart from representation and actors. Besides, the production of spectacular effects depends more on the art of the stage machinist than on that of the poet."
--Aristotle