Has "The Cort Curse" been broken?

For as long as I could remember, the Cort was considered the theatre where shows went to die. After Nicole Kidman's turn in THE BLUE ROOM in 1998, the theatre seemed to host flop after flop after flop for a decade straight. Many blamed this on the theatre's undesirable location (between 6th and 7th Aves.) and second balcony. But in the last two years, this particular theatre has been on an up-turn, with four hits in a row: THE 39 STEPS; YOU'RE WELCOME, AMERICA; A VIEW FROM THE BRIDGE; and FENCES. Word is that Denzel handpicked the Cort for the latter show. TIMES STANDS STILL has tapped it for the fall already. It seems like the Cort has gone from a flop house to one of the most sought-after theatres on Broadway in a short amount of time. Thoughts?

---

At least in terms of the most recent three, they have been limited runs. (I'm not sure about the show that won't die - aka The 39 Steps.) It will be interesting to see how Time Stands Still does if it's not limited (and assuming they don't cancel the transfer when/if they lose the Tony). It seems that as a rule limited runs do better because people know they have a finite time in which to see something as opposed to an open ended run where people are more likely to procrastinate.

Sadly, you are remembering incorrectly.

"The Homecoming" barely recouped any of its costs (my friend's dad was an investor). I'm not even certain it returned anything, but if it did return something, it was minimal at best.

---

So, does this mean 1998 is as far back as you can remember? For a 98 year-old theatre, it's probably seen its share of hits. But yeah, some houses seem to go through cycles of flop runs. The Shaftesbury in London was known to have been cursed for a while until Hairspray came along.

---

It was the "for as long as I could remember..." bit I found puzzling. I guess you're too young to remember anything more than 10-12 years ago.

---