EleonoraDuse wrote:
The show has a monstrous uphill battle without those three c's...so here's the challenge here on BroadwayWorld -Miracle Worker Reviews:
What CAN the producers do to turn this boat around?
I'd really love to hear what insights the people on this board have about that. The sad but true answer is: "not much".
I can't recall the last show that was so thoroughly lacking in those three "c's" and still managed to run for very long. Shows have lacked reviews but have had great word of mouth and eked out a respectable run. Shows have had stars and that alone was sufficient to generate sales notwithstanding a decent, but not great play (e.g. "Steady Rain"). Shows have had great reviews and only mid-level or no stars and been able to do pretty well ("August: Osage County"). And occasionally, producers will pump their own money into a show without stars and without an audience just because they feel it's the right thing to do (e.g. "Journey's End").
But the simple, grim fact is that if a show is this weak out of the gate, its fate is sealed. Some will say "advertise!" Well, that's very expensive to do effectively and if word-of-mouth isn't backing it up, shouting quote excerpts from the highest rooftop isn't going to help. Some will shout "offer all tickets at a cheap price!" But if there was sufficient demand for the show in the first place, it wouldn't be in quite this predicament. Whether or not you think their price scale was reasonable, it isn't price that is preventing the majority of people from buying tickets to the show, as discounts have been rampant in the marketplace for many many weeks now. Some will shout "recast!" which is simpy unrealistic -- both because the existing actors have contracts and because real ticket-selling stars aren't going to replace and certainly not in a show received so tepidly. Some will say "get every student in the city to the show on a reduced price ticket" which is a noble sentiment but a) still won't be enough to pay the bills; b) still won't be affordable for many many schools and c) will take too long to get organized on a sufficiently widespread level to stop them from hemorrhaging cash in the next month or so.
To be clear -- unlike quite a few others, even if the show is bad or mediocre, I don't revel in the notion that it may need to close quickly. But if you're asking what producers can do to turn the boat around, I think the honest answer is nothing. If they want to fight the good fight and do right by their cast and creative team (perhaps at the expense of a little bit of reserve money that might otherwise be returned to the investors), by all means go for it. But if they can even keep it afloat even until the Tony nominations come out on May 4 (not that nominations will significantly help the show, but psychologically, producers tend to think that way), that would be quite a feat of "seafaring".
"No matter how much you want the part, never let 'em see you sweat." -- Old Dry Idea commercial