New Sister Act Broadway artwork
New Sister Act Broadway artwork#1
Posted: 10/20/11 at 1:50pm
Thoughts?
New Sister Act Broadway artwork #2
Posted: 10/20/11 at 1:58pmLove it! So much better than the graffiti look.
New Sister Act Broadway artwork #2
Posted: 10/20/11 at 2:04pmSecond one looks better with the logo blending in with the cast and scenery.
New Sister Act Broadway artwork #3
Posted: 10/20/11 at 2:44pmAhh, Photoshop. Pounding another nail into the coffin of good design and typography.
New Sister Act Broadway artwork #4
Posted: 10/20/11 at 3:37pm
The second one certainly addresses one of the reasons the first logo was claimed to fail by Michael Riedel - that people didn't know the show was a spectacle etc..
I like it. It makes the show look so much fun.
New Sister Act Broadway artwork #6
Posted: 10/20/11 at 3:57pmthe cast looks so pale that they remind me of the Voca People.
New Sister Act Broadway artwork #7
Posted: 10/20/11 at 5:47pmMy guess is that originally they thought Sister Act would be a star vehicle for Patina Miller, but when she lots out to Sutton they had to revamp the logo because no one really knows who Patina is.
New Sister Act Broadway artwork #8
Posted: 10/20/11 at 7:14pmI don't really like the font that they chose, but I like the rest of it. The font is just very simple, but I'm guessing they were looking for something closer to the movie logo.
New Sister Act Broadway artwork #10
Posted: 10/20/11 at 7:27pmI think I like it...but I'm not sure. I should love the second one, but the picture looks too...candid? I don't really know how to describe what I think of it, but it's not awful. I would just like them to make artwork that makes the show sell, because the show I like, no matter how I feel about the artwork.
New Sister Act Broadway artwork #11
Posted: 10/20/11 at 8:09pmA great example of polishing a turd. Why spend the $$$ on new logos when the show will be gone in 3 months? What a waste.
New Sister Act Broadway artwork #12
Posted: 10/20/11 at 8:46pmLol sad. But why should the producers, who will lose millions if this closes shortly, give up?
New Sister Act Broadway artwork #13
Posted: 10/20/11 at 8:54pm
I think it's a vast improvement over the last logo.
I like it.
New Sister Act Broadway artwork #14
Posted: 10/20/11 at 9:28pmI love it!!!
New Sister Act Broadway artwork #15
Posted: 10/20/11 at 9:41pmI don't know if it's the 3D or the shiny or what, but there is something nauseating about the kerning in the new logo :S
New Sister Act Broadway artwork #16
Posted: 10/20/11 at 9:53pmTo me. it's overstimulating. But then again, so is the musical. Like the previous comment, it definitely gives me a headache.
New Sister Act Broadway artwork #19
Posted: 10/21/11 at 11:48amThe font looks the same as used in the poster for the film, as well as the same placement. Maybe they're trying to get people to recognize/remember it immediately.
New Sister Act Broadway artwork #20
Posted: 10/21/11 at 12:50pm
Hyperbole_and_a_half-
Agreed. I think the kerning is so weird because of the 3D...I particularly hate it on the 'ER' and 'CT.'
Joined: 12/31/69
New Sister Act Broadway artwork #23
Posted: 10/21/11 at 9:08pmIt's alright but is Gloriously Broadway their slogan? I get the thought behind it but I don't like it...
New Sister Act Broadway artwork #24
Posted: 10/21/11 at 9:13pm

I always liked the "original" logo from a few years ago, I'm sure they have different companies but I wonder why they didn't go back to the concept of this.
Videos















