oh, I do agree with you on that RobbO--I see lots of guys who are technically hot, but are just awful people--rude and disrespectful--and that is such a huge turn off.
Why is it hard, CM2? Well, I will take full responsibility for any laziness or procrastination on my part that I don't exercise enough. But, I do blame my parents a little for setting bad habits for both exercise and eating.
Also, eating healthier is more expensive. So, anyone who has money woes will have a harder time keeping the healthier foods in stock in their homes--as most everything healthier costs more.
Our society constantly throws bad food in our face--it takes massive effort to eat out--and even if you do order healthy food, you aren't always completely in control of it (example, is the whole grain toast REALLY whole grain or is it enriched and bleached?)
Everyone else is bringing crap into work--and saying no is definitely what you have to do. But, then people get offended and start telling you that "you aren't fat! It's moderation! You have to treat yourself!". Yeah. well not everyday, Betty ****ing Crocker!! This is much like the nasty looks you get when caught eating a salad--like what you eat has anything to do with their guilty concious!
So, while I am of the opinion that one has to be disciplined and take responsibility for scheduling workouts despite a busy life and taking full control of what you eat--and screw anyone who has a problem with it, I can say it is damned difficult!
And, some of us just don't have blessed metabolisms.