A bit of a story here, for anyone interested ...
My grandfather was a top executive at Warner Bros. for 30 years, and during the era of "A Star Is Born," you'd be hard pressed to find anyone there higher up in the executive ranks who didn't have the last name "Warner." He was Jack's right-hand man for production, as well as heading up the NY office (the $$$) with Albert Warner (Chairman of the Board), as the Exec. VP and Treasurer. I say this because I do have some inside info on what went down with this movie. Granted, it's second-hand info, but it's not something I read in a book.
This movie was special, in that it basically was a one-picture deal with Garland and Luft in the hope of doing more films, naturally. It was to be Judy's big, triumphant return to the screen after "leaving" MGM and doing concerts, etc. Their deal was a sweet one. Judy and Sid got a lot of creative control, including hiring of cast and director. When the "final cut" of the movie screened for the executives, everyone seemed to love it, except Jack Warner (VP in charge of Production).
My grandfather (VP Treasurer), Harry Warner (President) and others agreed that it was ready to go. Jack didn't like that. He felt he was losing creative control of not just this film but the entire studio. He had been in an ongoing fight with his brother Harry for years, and now that the "studio system" was breaking up everywhere in Hollywood, he wasn't a happy guy. He made lots of rumblings about "A Star Is Born" being too long and ponderous, and, with all the delays and added expenses during production, it would never recoup or turn a profit. But the print was "locked" and had gone into distribution (another arm of the studio my grandfather helmed).
During production, my grandparents had become friendly with Garland and Luft. And they were both very concerned by Jack Warner's "threats" to cut the film down. My grandfather assured them not to worry. The print had been approved by everyone at the studio, including Jack and Harry.
Well, of course, you know the rest. Very shortly after the film was released, it was pulled from distribution. Jack used some of the reviews, which had been mixed to favorable but called the film "long," as proof that he was right. He ordered the movie to be cut down, and all of the excised footage destroyed. And no, it was not common in 1955 to burn every last existing print of a film that had already gone out for distribution. Jack was mad, primarily at his brother Harry. He wanted to show "the President" of Warner Bros. that he still was "creatively in charge" of the studio. No one else. No outside producer or committee of executives.
So, while my grandfather, the supposed right-hand man to Jack Warner, is telling Sid and Judy they have nothing to worry about, Jack is butchering the film and sending it back out to the theatres behind all of their backs. He made my grandfather feel like a liar and a fool.
The repercussions were terrible behind the scenes. This was the straw that broke the camel's back between Jack and Harry. After a huge end-all fight, they never spoke to each other again. Ever. It was that bad.
My grandparents sailed to the UK with Sid and Judy and spent time with them in London. The trust between Jack and my grandfather was permanently damaged as well. And not long after this, my grandfather turned in his notice (after 30 years). It was a mutual parting of ways. Jack was furious at him for "siding" with Sid, Judy, and his brother Harry.
He got his gold watch from Jack after many years of devoted service. I actually wear it now, and have worn it since it was passed on to me. But Jack didn't have it engraved. There was nothing more to say between them.
So I have a strange reaction to this movie. I'd love to see the full version that everyone (but Jack) seemed extremely proud of. At the same time, I know this is the film that ultimately pushed my own grandfather out of the studio, and it forged a permanent wall between Harry and Jack Warner.
All of this so Jack could show them "who was in charge." So the cuts to the print were made for very personal reasons. It was not just a business decision. And it was made without the knowledge of many of top executives as well as Judy and Sid who supposedly had a lot of creative control over this project. Jack had to have his way. And he butchered the film to prove his point, had the footage immediately burned so it could never be reinstated, and started the final breakup of the studio known as Warner Bros.
Fun story! Yeah ... right.
"Jaws is the Citizen Kane of movies."
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