inception said: "When I read the email yesterday what struck me is their failure to incubate new work with commercial potential in the years since Hamilton. That makes what successes Eustis had look like accidents, and not as a result of any acumen on his part."
A few things...
- It is not the job of a nonprofit theatre to be an incubator for commercial theatre productions. That's a great way to stifle creativity.
- The Public has had a dozen shows transfer to Broadway post-Hamilton. As far as royalties go, they're still probably making more money than any other New York theatre. Royalties will always be volatile, and royalties + ticket sales cannot sustain an theatre - contributions are the bedrock of what they do.
- They've accepted commercial enhancement for almost every musical they've done since Hamilton, but that's the gamble of being a nonprofit: sometimes those shows move, sometimes they don't. Hamilton, Hell's Kitchen, and Girl From The North Country were all brought to them by outside producers, and they will make passive income from Hamilton and HK for years to come -- a pretty good deal for basically being handed those shows by the commercial producers. I don't expect Seat Of Our Pants to have a commercial life but boy am I glad they produced it (warts and all).
- It's not a crime for an artistic director to make a competitive salary when it's their job to court donors and artists and commercial partners and oversee a $60 million operation.
- They were smart to put the early years of Hamilton royalties into their reserves. Which is the opposite of what Joe Papp did during A Chorus Line: He basically shut down the development department and they relied on ACL income to sustain them. Which is a terrible business model that left them in a bad place financially.
Updated On: 12/22/25 at 11:37 AM