Could the Ed Sullivan Theatre return to Broadway? - Page 3

[Joyce 9]

Posted: 3/14/26 at 9:03pm

I’m saying ATG, Disney, and Nederlander operate theaters they do not own.  ATG doesn’t own the Hudson, Disney doesn’t own the New Amsterdam, Nederlander doesn’t own the Gershwin, Minskoff, or Marquis. 

[Call_me_jorge]

Posted: 3/14/26 at 10:25pm

Joyce 9 said: "I’m saying ATG, Disney, and Nederlander operate theaters they do not own. ATG doesn’t own the Hudson, Disney doesn’t own the New Amsterdam, Nederlander doesn’t own the Gershwin, Minskoff, or Marquis."

Don’t worry, everyone else understood you. HH is just a drama queen who can’t ever fathom being wrong.

[MaxineElliott]

Posted: 3/14/26 at 11:42pm

Really hoping to hear more about the theatre soon as the Colbert show final show in May approaches! They have no need for that big space and it's a gorgeous theatre that should be used for theatrical purposes. Colbert had CBS spend alot of money to restore it and return the famous stained glass windows. With all the talk about shows not being able to premiere because of lack of theatre space, this should be a no brainer. they just have to redo the seats and the stage shouldn't be that much money. 

 

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[HogansHero]

Posted: 3/15/26 at 1:38am

Joyce 9 said: "I’m saying ATG, Disney, and Nederlander operate theaters they do not own. ATG doesn’t own the Hudson, Disney doesn’t own the New Amsterdam, Nederlander doesn’t own the Gershwin, Minskoff, or Marquis."

I don't disagree with what you are now saying, but that's not how I understood "they [the church] can always get someone else to operate it, ATG, Nederlander, Disney already do it with other theaters." I thought you were saying that ATG et al got someone else to operate their theatres for them, something I am sure we can agree is not what you meant.

As I believe I've already said, I don't think any of the Broadway landlords would entertain any conceivable deal for the Sullivan that would also appeal to CBS. The cost of making it not only back into a theatre but one that comports with 21st century demands, would be a ton, and that's before even considering the landmark-related litigation that could take years. The New Amsterdam lease (which is with the city and state as landlord) is essentially a ground lease with lots of concessions because the government considered the revitalization of 42nd a major priority. IIRC the "rent" is around $600k a year, an amount that would not get close (adjusted to 2026 $) to what CBS would need to get. [By contrast, the current rent for the M&M store, down the street from the Ed Sullivan, is over $70 million a year, not counting the signage.]

My purpose is not to rain on anyone's fantasy parade as a buzzkill, but what's the point of pretending something is going to be realistic when it is not.