Mmm, I can't imagine them spending this amount of money if the main goal was just to have schools perform it afterwards. To me, it really looks like they (perhaps overly ambitiously) thought this show was going to be a mega-hit like The Lion King or Wicked. It did seem to absolutely tank in Chicago, but I'm guessing the producers thought there would be more of a market for it in NYC (e.g., more tourists). And the show itself has its moments - so I imagine those close to the show thought it'd be a good crowd pleaser. But yes, they seem to have been mistaken. Given sales have been slow from the very start (i.e., before the moment people even walked through the door) it does make me feel that the market for this show just isn't there. At least, not in a way that is financially sustainable in live theatre today. ESPECIALLY at this time of year.
Give me claws and a hunch, just away from this bunch.
Updated On: 2/13/18 at 10:41 PM