#1
I would like to suggest to The Netherlander Organization, Marc Platt, Universal Pictures, The Araca Group, Jon B. Platt, and David Stone to consider transferring the hugely successful Schwartz/Holzman musical, WICKED, from the Gershwin Theatre to the Circle in the Square Theatre. I know it's had some success in its current home, but some new production could take advantage of such a large space.
The Circle in the Square has roughly 1/3 the seating capacity of the Gershwin, so let's do some math. Say that WICKED runs for roughly another 7,000 performances, putting it about on par with PHANTOM's current champion 25-year run.
If the show moved to Circle in the Square, it would triple the already high audience demand for tickets and therefore run for 21,000 more performances (not to mention breathing fresh life into the production by requiring new and imaginative staging), bringing it to a grand total of over 25,000 thousand performances, or approximately a 60-year run on Broadway Street. What a thing for the producers to add to their advertising!
I know long-running shows don't switch houses very often, but if it can happen to MAMMA MIA! it can probably definitely happen to any other show. Just remember -- at one time, MAMMA MIA! was so popular that literally no one could get tickets. The cast played to empty houses for three years straight because demand was so high. So, we all need to dream big!
Just a thought. Comments?
Posted: 12/18/13 at 3:56pm
I would like to suggest to The Netherlander Organization, Marc Platt, Universal Pictures, The Araca Group, Jon B. Platt, and David Stone to consider transferring the hugely successful Schwartz/Holzman musical, WICKED, from the Gershwin Theatre to the Circle in the Square Theatre. I know it's had some success in its current home, but some new production could take advantage of such a large space.
The Circle in the Square has roughly 1/3 the seating capacity of the Gershwin, so let's do some math. Say that WICKED runs for roughly another 7,000 performances, putting it about on par with PHANTOM's current champion 25-year run.
If the show moved to Circle in the Square, it would triple the already high audience demand for tickets and therefore run for 21,000 more performances (not to mention breathing fresh life into the production by requiring new and imaginative staging), bringing it to a grand total of over 25,000 thousand performances, or approximately a 60-year run on Broadway Street. What a thing for the producers to add to their advertising!
I know long-running shows don't switch houses very often, but if it can happen to MAMMA MIA! it can probably definitely happen to any other show. Just remember -- at one time, MAMMA MIA! was so popular that literally no one could get tickets. The cast played to empty houses for three years straight because demand was so high. So, we all need to dream big!
Just a thought. Comments?
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Updated On: 12/18/13 at 03:56 PM
