I have no involvement with the production. I wish I had, by the way.
And "success" is not the same here and on Broadway. The investment for Wicked Mexico is said to be 4 million dollars. With broadway prices (150 USD top ticket), they can sure recoup faster here.
Also, salaries here are extremely low. You wouldn't guess. Weekly running cost here, have nothing to do with broadway costs.
What I am saying is that my guess is that Wicked will run around 6-9 months, and if they manage to do that without discounts, and to recoup, I would consider that a great success for Mexican theatre.
The producers know that shows don't run as long here as they do on Broadway. If you do research, they are in talks to bring The Lion King to the Teatro Telcel immediatly after Wicked closes.
Will this be the shortest-run of Wicked ever? It well may be. Will this be the biggest success in Mexican theater? I think so. It can be both things, because the market here is so different.
Updated On: 10/12/13 at 12:41 PM