KIMBERLY AKIMBO to Broadway this Fall!- Page 5
KIMBERLY AKIMBO to Broadway this Fall!
KIMBERLY AKIMBO to Broadway this Fall!#100
Posted: 6/11/22 at 4:30pm
I can certainly see why they would have moved away from the original imagery. It's a little sterile and it feels like the art for those plays that (hopefully) don't spend a lot on marketing. But the hourglass and the fallen tile communicate so much more than the new logo which yes, does feel like it evokes Pride if you don't know what it's referencing. Tricking the audience is fine but given the language, familial drama, and the fact that only two ensemble characters are gay, I could see audience members being disappointed if they went in not knowing what the show was about. I think there was a middle ground where they could have illustrated the original hourglass and scrabble tiles.
Broadway Legend Joined: 9/20/18
KIMBERLY AKIMBO to Broadway this Fall!#102
Posted: 7/9/22 at 4:02pm
ErmengardeStopSniveling said: "Artwork looks a little better in this context."
err…question for the group…how many joints does one typically have in one’s thumb? Because…well just look closely.
KIMBERLY AKIMBO to Broadway this Fall!#103
Posted: 7/10/22 at 12:56pm
I missed the extra thumb joint. This is a double yikes compared to the Great Adventure rainbow.
Oh well. My triple jointed fingers are crossed that Vicky gets a Tony nom.
Broadway Legend Joined: 8/14/05
KIMBERLY AKIMBO to Broadway this Fall!#104
Posted: 7/10/22 at 2:54pm
Yeah I actually like it in that context. Like an older woman trying to play young perfectly depicts the show.
KIMBERLY AKIMBO to Broadway this Fall!#105
Posted: 7/14/22 at 8:32am
RippedMan said: "Yeah I actually like it in that context. Like an older woman trying to play young perfectly depicts the show."
Alas, Victoria Clark won't be standing by every ad to give the artwork context.
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