Edwin Drood - Why theatre not full?

[Lil Crazy]

Edwin Drood - Why theatre not full?#1

Posted: 11/20/12 at 11:57am

Read reviews. Seen the show. All is wonderful. Why are grosses going down.

[rnoodge]

Edwin Drood - Why theatre not full?#2

Posted: 11/20/12 at 12:10pm

In this case I would place blame on the advertising and marketing. The audience perceives the show as a period piece which is a hard sell and the poster for the show does little to communicate the reviews or the fun of the show. Unfortunately re-branding or changing the way they communicate to the audience can be very expensive.

[Kelly2]

Edwin Drood - Why theatre not full?#2

Posted: 11/20/12 at 1:18pm

Is it really that bad? When I saw it, it was fairly packed, even in the mezz there weren't more than a handful of empty seats.

"Get mad, then get over it." - Colin Powell

[little_sally]

Edwin Drood - Why theatre not full?#3

Posted: 11/20/12 at 2:41pm

The advertising really tells nothing about the show itself.

A little swash, a bit of buckle - you'll love it more than bread.

[sparepart973]

Edwin Drood - Why theatre not full?#4

Posted: 11/20/12 at 2:43pm

How is this possible? I booked my ticket about two weeks ago (1 seat only) for early December and there were absolutely no seats left over in the orchestra for the entire week.

[Phantom of London]

Edwin Drood - Why theatre not full?#5

Posted: 11/20/12 at 2:56pm

And yet for that entire week it will be on TKT's.

[Phyllis Rogers Stone]

Edwin Drood - Why theatre not full?#6

Posted: 11/20/12 at 3:06pm

Why sentences written weird?

[Unknown User]

Edwin Drood - Why theatre not full?#7

Posted: 11/20/12 at 3:07pm

Show not good. Saw it before. Didn't like. Kind of pointless. people love it. Not me.

[bdn223]

Edwin Drood - Why theatre not full?#8

Posted: 11/20/12 at 3:11pm

Capacity may not be on the rise, but grosses most certainly are. Also realize that compared to most of the recent Roundabout Theater Company revival "hits" The Mystery of Edwin Drood is not as well know a musical, as Anything Goes and Bye Bye Birdie*, which have been done by almost every High School in the country before Roundabout revived them.
Word of mouth for the production is amazing, and I only expect grosses to grow from here.
On another note Roundabout uped their maximum prices to $147 which may also be hurting the show's bottom line.

*I know Bye Bye Birdie was critically panned, and I like most did not enjoy it, but you cannot deny the fact that it always had a capacity above 84% and was only below 90% capacity for 3 weeks during its run. Also for a subscription show it always maintained about 54% of its possible gross, which is amazing. Financially the show was most certainly a hit.

[Unknown User]

Edwin Drood - Why theatre not full?#9

Posted: 11/20/12 at 3:14pm

What weird Phyllis. You making trouble. As usual.

[Nick Murphy]

Edwin Drood - Why theatre not full?#10

Posted: 11/20/12 at 3:20pm

Cuz the show stinks.

[jaxandmci]

Edwin Drood - Why theatre not full?#11

Posted: 11/20/12 at 3:23pm

When I went to buy tickets weeks before the show opened and saw that the only tickets available for every performance were extreme rear and extreme sides of the orchestra, as well as rear mezzanine, I called Roundabout. I was told that the rest of the house was reserved for subscribers and that unused seats would be released to the public 48 hours prior to each performance (many of which end up selling at steep discounts perhaps). Seems a sure-fire way to dilute the grosses but maybe I misunderstood the policy.

I saw the show this past Friday and the orchestra was full. I can't vouch for the mezzanine.

[Unknown User]

Edwin Drood - Why theatre not full?#12

Posted: 11/20/12 at 3:36pm

Phyllis. Thanksgiving. Have happy.

[Jordan Catalano]

Edwin Drood - Why theatre not full?#13

Posted: 11/20/12 at 3:40pm

Nice Joe! Fun making why? Makes you. Bigger? Better Man or not!

[Unknown User]

Edwin Drood - Why theatre not full?#14

Posted: 11/20/12 at 3:47pm

What you talk? Wishing Phyllis Joy. You hate holidays.

[Jordan Catalano]

Edwin Drood - Why theatre not full?#15

Posted: 11/20/12 at 3:48pm

Ok. Sorry. Was wrong. Assume make ass from me.

[Unknown User]

Edwin Drood - Why theatre not full?#16

Posted: 11/20/12 at 3:51pm

Naw. Like you. Wish happy Thanksgiving too. Plans?

[Wynbish]

Edwin Drood - Why theatre not full?#17

Posted: 11/20/12 at 3:56pm

This best. I laugh. Lots love.

[Unknown User]

Edwin Drood - Why theatre not full?#18

Posted: 11/20/12 at 3:57pm

Tonto, Frankenstein, Tarzan come over. Eat Turkey. All enjoy.

[Wynbish]

Edwin Drood - Why theatre not full?#19

Posted: 11/20/12 at 4:02pm

What perform parade? Hope Annie. Little girls. Smile.

[Dollypop]

Edwin Drood - Why theatre not full?#20

Posted: 11/20/12 at 4:03pm

The show's grosses may be affected by the aftermath of Sandy. Out-of-towners or suburbanites who might come in to see a show are still cleaning up after the storm--or just plain out of money.

"Long live God!" (GODSPELL)

[Unknown User]

Edwin Drood - Why theatre not full?#21

Posted: 11/20/12 at 4:07pm

Maybe Drood. Heard good. Reviews good. Sell tickets.

[tazber]

Edwin Drood - Why theatre not full?#22

Posted: 11/20/12 at 4:18pm

thanksgiving loser holiday 4 loser people

....but the world goes 'round

[Unknown User]

Edwin Drood - Why theatre not full?#23

Posted: 11/20/12 at 4:23pm

Tazber. You have happy Thanksgiving. Eat Turkey. Feed Cats Turkey. Stop Grump.

[Rainbowhigh23]

Edwin Drood - Why theatre not full?#24

Posted: 11/20/12 at 4:25pm

Arts Hulk is the OP?