If/Then artwork

[GoSmileLaughCryClap]

Posted: 9/9/13 at 5:20pm

Shouldn't Archie and Veronica be walking Scooby Doo in the background?

[best12bars]

Posted: 9/9/13 at 5:27pm

Wow. I hope these paper dolls come with different outfits!

Since I don't know much about the show at all, maybe this artwork captures some aspect of it. Just in case it doesn't, I've always had a fondness for paper dolls.

[best12bars]

Posted: 9/9/13 at 5:28pm

[CATSNYrevival]

Posted: 9/9/13 at 5:47pm

I really hope this turns out to be about something more than a woman turning 40. I liked Next to Normal, but I'm not completely convinced that we need another midlife crisis musical.

[tazber]

Posted: 9/9/13 at 5:54pm

Wow, that is an ugly poster. It tells you nothing about the show and the artwork looks like one of those paint by numbers things.

[best12bars]

Posted: 9/9/13 at 5:54pm

And all this time, I thought it was about a woman who wrote SQL code, and this was just her "statement."

[Proper Villain]

Posted: 9/9/13 at 6:02pm

This is on par with their artwork for Next to Normal, except this NEEDS MORE PURPLE.

Also, how do we know this tells us nothing about the show? Maybe it is about tragic hipster stereotypes on a fine autumn's day in what I assume is a fork in the road in Central Park.

Honestly, the original logo treatment was more attractive, if not a bit perfume advertisement-ish.

Edit: Is this a Fraver?

Edit to my edit: James McMullan, not Fraver.

Updated On: 9/9/13 at 06:02 PM

[Mister Matt]

Posted: 9/9/13 at 6:06pm

I didn't realize Judy Blume wrote a musical.

[CATSNYrevival]

Posted: 9/9/13 at 6:12pm

I think the Next to Normal artwork gave audiences a pretty good idea of what the show was about. At face value the eyes, house and jumbled musical staff told us that it was a musical about a normal suburban woman with issues.

[Kad]

Posted: 9/9/13 at 6:17pm

For a multicultural cast, that is one white group.

[BwayTday]

Posted: 9/9/13 at 6:27pm

I hope this show has some sort of twist or plays with time or something because unless they are purposely trying to hide some aspects of it it sounds incredibly dull.

[bwayphreak234]

Posted: 9/9/13 at 6:29pm

I really don't like it.

[Joviedamian]

Posted: 9/9/13 at 6:32pm

WOW! The woman who is walking in the opposite direction must be pissed she's the only one not getting any face time on that poster. I would call her agent right away!!!

[BwayGeek2]

Posted: 9/9/13 at 6:37pm

I actually think this artwork looks kinda cool, very different - kind of like a Lincoln Center ad. And I cannot wait to see Idina.

[Jordan Catalano]

Posted: 9/9/13 at 6:41pm

"I didn't realize Judy Blume wrote a musical."

It's about a 40 year old woman who gets her first period. It's like CARRIE, but with more blood.

[Kad]

Posted: 9/9/13 at 6:44pm

"I actually think this artwork looks kinda cool, very different - kind of like a Lincoln Center ad"

So it's not very different, it's like a Lincoln Center poster.

[best12bars]

Posted: 9/9/13 at 6:45pm

IF you treat me badly after my first period, THEN I'll burn the school down.

IF you make a poster like this about paint-by-numbers paper dolls walking in Hallmark's Central Park, THEN we'll make fun of it.

[bwayphreak234]

Posted: 9/9/13 at 7:16pm

"I didn't realize Judy Blume wrote a musical."

It's about a 40 year old woman who gets her first period. It's like CARRIE, but with more blood.

Are You There God? It's Me, Idina

[Play Esq.]

Posted: 9/9/13 at 7:23pm

"It's about a 40 year old woman who gets her first period. It's like CARRIE, but with more blood."

Just wet my pants laughing so hard...

[somethingbypuccini 2]

Posted: 9/9/13 at 7:28pm

I really hate this. It's so pedestrian. I was already on the fence about this show, from what little I've heard, and this art isn't going to be selling any tickets.

[Jordan Catalano]

Posted: 9/9/13 at 7:41pm

If that art doesn't prove Popular and the public doesn't think it's Wonderful, they can change it For Good instead of having Something Bad happen like bad ticket sales, since they want people to look at it and wonder "What is This Feeling" and feel the need to buy tickets.

[AwesomeDanny]

Posted: 9/9/13 at 7:43pm

To be fair, this was their artwork for Next to Normal:

[somethingbypuccini 2]

Posted: 9/9/13 at 7:45pm

Which I think is still leagues better than the artwork for If/Then. At least it tells us something...anything....

[blaxx]

Posted: 9/9/13 at 7:47pm

"I actually think this artwork looks kinda cool, very different - kind of like a Lincoln Center ad"

So it's not very different, it's like a Lincoln Center poster.

Can't. Stop. Laughing.

[jaxandmci]

Posted: 9/9/13 at 7:55pm

Terrible. It looks like the jacket of a hardcover book you'd see on the 99 cent table at Barnes & Noble.