If/Then Closing?

[sharona39]

Posted: 12/28/14 at 11:16am

Hi all,
Any ideas as to when If/Then may be closing? Ticketmaster has tickets on sale until March 22nd? My niece from out of state wants to see Idina and she wants to time her visit with spring break. Not sure how long it will run - Thoughts? I saw a former post that someone said January 4 but that clearly wasn't accurate. Thanks!

[imeldasturn]

Posted: 12/28/14 at 11:17am

I don't know if something has been said officially, but around that day Idina's contract will be over, so I think it will close

[Jufikar]

Posted: 12/28/14 at 7:43pm

If the show we're closing January 4, we'd already have heard. I think it's gonna close when Idina's contract is up in March.

[Mr Roxy]

Posted: 12/28/14 at 7:56pm

It would also depend on ticket sales in January & February. The show has been on TDF for most of its run. Even Sting appearing in The Last Ship is not guaranteeing a sell out. It is back on TDF for the end of December & beginning of January . Once the holidays are over, it will be tough sailing even with him in it & he is a bigger star. Once he leaves, Ship sinks. If If/Then can hang on for January & February it will be a minor miracle .

[AEA AGMA SM]

Posted: 12/28/14 at 9:01pm

The producers must be fairly comfortable with their advance sale through March 22, otherwise they took a huge gamble by not announcing a January 4 closing and pushing the remaining Idina fans to the show during these two holiday weeks.

[binau]

Posted: 12/28/14 at 9:04pm

I wonder if the running costs of if/then are less than one might expect. They've really lost a lot of steam recently, but if they're still pushing through maybe there is not much risk of waiting till March.

[Visceral_Fella]

Posted: 12/28/14 at 10:56pm

I've also been wondering about their running costs, and how they are keeping the show going.

[everythingtaboo]

Posted: 12/29/14 at 12:05am

maybe they're hoping to make it to march to take advantage of all the idina fans coming with their spring break school groups.

[Mr Roxy]

Posted: 12/29/14 at 12:17am

Shows close all the time. If it closes, something else will go in.It is not the end of the world.

[FishermanBob]

Posted: 12/29/14 at 12:42am

"Shows close all the time. If it closes, something else will go in.It is not the end of the world."

I think that was exactly what you said when Rocky announced it was closing, wasn't it?

It was either that or "f**k Brantley, f**k the people who didn't see it, none of you know a great show. You idiots don't deserve a great show like this. Broadway is coming to an end and I will stop going to shows forever".

It was one of the two, just can't recall which.

[neonlightsxo]

Posted: 12/29/14 at 10:01am

The people in this thread seem to be forgetting that David Stone is the lead producer of If/Then. David Stone is also the lead producer of Wicked. He has the money to spend to run the show through Idina's contract.

[binau]

Posted: 12/29/14 at 10:05am

Successful producers aren't successul because they burn money.

[Mr Roxy]

Posted: 12/29/14 at 10:32am

Wonder if this could tour without her

The sets make it easy to tour and using ran over a year on Broadway would count for something out in the rest of the country. Do they try it with a name? If so, who? If not, who?

[Sutton Ross]

Posted: 12/29/14 at 12:32pm

It's such a New York centric show, I really don't think it would do well on tour, and I doubt Idina would ever do it anyways.

[IdinaBellFoster]

Posted: 12/29/14 at 1:01pm

Not that I think they made enough to make up for all these weak weeks...but they had some AMAZING weeks for the first three months or so of the run. I imagine they recouped a fair amount in that time.

[ScottK]

Posted: 12/29/14 at 1:22pm

They've returned 30% to investors so far.

[Mr Roxy]

Posted: 12/29/14 at 1:29pm

Well, at least they got some of their money back. Some shows return zilch.

[LYLS3637]

Posted: 12/29/14 at 1:34pm

Where did you hear the 30% figure?

[adamgreer]

Posted: 12/29/14 at 2:17pm

Menzel is touring this summer/fall, but not in this show. She's touring that brand new solo show of hers, which I can only imagine will be much more lucrative than bussing around the country in an If/Then tour.

[Robbie2]

Posted: 12/30/14 at 1:07am

If/Then will close when Idina's contract ends on March 22.

[bwayphreak234]

Posted: 12/30/14 at 1:11am

There will be a tour according to the Road Company's website.

[TFMH18]

Posted: 12/30/14 at 2:20am

^explain, please?

[sharona39]

Posted: 12/30/14 at 7:15am

How do you know her contract ends March 22? I have never been to a show on the last day of the show or an actors last day. Is it anything out of the ordinary? Just curious.

[Auggie27]

Posted: 12/30/14 at 12:34pm

I'm planning on taking someone from out of town to the Sunday matinee 1/11, and looked up the house. It's about 20% sold. A Sunday matinee. I will easily get discount seats or TKTS* that but clearly they have a difficult winter ahead. I'm curious as to whether this show's audience tends to shop closer to the performances. They'd done well in terms of box office during the holidays, but the % of the house stayed in the 60s, which was startling.

*Assuming Menzel has no concerts in January. I thought her priors were all over, but if anyone has info. I'm sure they'd have to post it.

[indytallguy]

Posted: 12/30/14 at 12:46pm

I wonder if they have overemphasized Menzel at this point in the show's marketing. I'm in the Midwest so maybe you see more varied pitches in New York, but the only thing I ever see online is a picture of her and the show's title.

If you're not a major fan of hers, that pitch is too limited. Rapp's Rent association and name recognition would seem to merit at least a little more attention.