mufish said: "Just posting something I overheard at a show this past weekend - two people behind me were chatting before the show, and one of them mentioned they had been approached about investing in Proof. They told their companion that according to the documents they saw, the production needs to have an average ticket price of $187 for the entirety of the run in order to break even. There wasn't any mention of a built in extension, which I assume would maybe slightly reduce that average (probably not by much, given the Cheadle of it all). In any case, seems like there's no way this recoups, right? Not even DanRad pulled a number like that last week!"
And that's kind of the issue with these celebrity-driven limited runs. Unless you've got absolute god-tier celebrity casting (ie- Denzel and Gyllenhaal) that can command obscene ticket prices, the best most of these productions can hope for is to recoup and maybe win a Tony (and these productions seldom seem to win best production awards, which means producers don't even get their trophy). But they're not going to be actually profitable. At some point, investors are going to want more than to break even.
"...everyone finally shut up, and the audience could enjoy the beginning of the Anatevka Pogram in peace."
Updated On: 3/17/26 at 09:39 PM