quizking101 said: "EDSOSLO858 said: "2025-26 fiscal year in the books: total of$1,910,903,835made on Broadway. Another new record to tout at the Tonys despite the numbers consistently slowing down in recent months.
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Ah yes - another record breaking year which will also be used to continue justifying pricing out your average audience members.
These numbers are certainly something to look at. I really have no idea how & JULIET is still hanging on at those rates. MHE naturally took a tumble, but really the next few weeks are going to be the indicator of future success. Remember that the show did well for 9 weeks without Criss and amidst racially charged controversy, so I’m not too pressed yet. STRANGER THINGS is also past their sell-by date, but as has been established for months, Netflix has deep pockets and nobody is exactly craving to use the Marquis.
My biggest question mark is TITANIQUE. The fact that the breakeven is a staggering $1M/week and the fact it hasn’t pulled that level with any degree of frequency is making me think announcing the extension was a mistake. Are they really expecting to pick up any Tony Awards? Their best odds are probably in Book of a Musical (as a way to honor Marla, Connie, and Tye in one), and that doesn’t usually boost anyone.
Shoutout to OPERATION MINCEMEAT for not only continuing to hold the line, but staying consistently above the grosses of the original cast by roughly $100K on a weekly basis. I’m not sure what their path to recoupment looks like, but there is definitely some hope here as they’ve since extended through their second anniversary in February 2027
Maybe they are hoping that the number they perform will get people interested in buying tickets. Decades ago, Smokey Joe's Cafe saw business explode after the Tony Awards, because people loved the number they chose to perform. I have to admit that I never liked the show; I saw it a second time and thought it was torture. But it ran for 5 or so years, and has been a huge touring and regional hit, so I am clearly in the minority. I really do believe that all of that is due to their Tony selection.
What I find amazing is that in the past two weeks, it has grossed about the same as Schmiggadoon, which really does not speak well for Schmigdoon, a new musical vs.a revival of an off-Broadway show that closed several years ago, having run out of steam. Titanique is in a larger theatre and their average ticket price was lower, but almost 3,000 more people saw Titanique.
I am thinking that Just in Time is going to do just fine. They may not see the stratospheric Groff grosses, but selling out with an ATP of $150 is pretty impressive. Good for them.